Iceberg Unites Snowflake and Google Cloud

Snowflake and Google Cloud are integrating via Apache Iceberg, creating a federated, AI-ready data lakehouse with unified governance and programmatic access for intelligent agents.

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Abstract representation of interconnected data clouds for Snowflake and Google Cloud
Apache Iceberg facilitates data interoperability between Snowflake and Google Cloud platforms.· Snowflake

Visual TL;DR. Data Silos solved by Apache Iceberg. Apache Iceberg adopted by Snowflake + Google Cloud. Snowflake + Google Cloud creates Border-less Data Lakehouse. Border-less Data Lakehouse enables AI-Ready Data. Apache Iceberg requires Unified Governance. Apache Iceberg supports Compute to Data. Snowflake + Google Cloud context Snowflake Stronger.

  1. Data Silos: different analytics engines unable to access same data without costly duplication
  2. Apache Iceberg: open table format developed at Netflix, now an Apache Software Foundation project
  3. Snowflake + Google Cloud: integrating platforms to create a federated, AI-ready data lakehouse
  4. Unified Governance: managing metadata, access control, and concurrent writes across platforms
  5. Border-less Data Lakehouse: dissolving data silos by allowing different analytics engines to access same data
  6. AI-Ready Data: programmatic access for intelligent agents to derive actionable insights
  7. Compute to Data: bringing compute to the data rather than moving massive data volumes
  8. Snowflake Stronger: StartupHub.ai data shows Snowflake with 72/100, Google Cloud 17/100
Visual TL;DR
Visual TL;DR, startuphub.ai Data Silos solved by Apache Iceberg. Apache Iceberg adopted by Snowflake + Google Cloud. Snowflake + Google Cloud creates Border-less Data Lakehouse. Border-less Data Lakehouse enables AI-Ready Data solved by adopted by creates enables Data Silos Apache Iceberg Snowflake + Google Cloud Border-less Data Lakehouse AI-Ready Data From startuphub.ai · The publishers behind this format
Visual TL;DR, startuphub.ai Data Silos solved by Apache Iceberg. Apache Iceberg adopted by Snowflake + Google Cloud. Snowflake + Google Cloud creates Border-less Data Lakehouse. Border-less Data Lakehouse enables AI-Ready Data solved by adopted by creates enables Data Silos Apache Iceberg Snowflake +Google Cloud Border-less DataLakehouse AI-Ready Data From startuphub.ai · The publishers behind this format
Visual TL;DR, startuphub.ai Data Silos solved by Apache Iceberg. Apache Iceberg adopted by Snowflake + Google Cloud. Snowflake + Google Cloud creates Border-less Data Lakehouse. Border-less Data Lakehouse enables AI-Ready Data solved by adopted by creates enables Data Silos different analytics engines unable toaccess same data without costlyduplication Apache Iceberg open table format developed at Netflix,now an Apache Software Foundation project Snowflake + Google Cloud integrating platforms to create afederated, AI-ready data lakehouse Border-less Data Lakehouse dissolving data silos by allowingdifferent analytics engines to access samedata AI-Ready Data programmatic access for intelligent agentsto derive actionable insights From startuphub.ai · The publishers behind this format
Visual TL;DR, startuphub.ai Data Silos solved by Apache Iceberg. Apache Iceberg adopted by Snowflake + Google Cloud. Snowflake + Google Cloud creates Border-less Data Lakehouse. Border-less Data Lakehouse enables AI-Ready Data solved by adopted by creates enables Data Silos different analyticsengines unable toaccess same data… Apache Iceberg open table formatdeveloped atNetflix, now an… Snowflake +Google Cloud integratingplatforms to createa federated,… Border-less DataLakehouse dissolving datasilos by allowingdifferent analytics… AI-Ready Data programmatic accessfor intelligentagents to derive… From startuphub.ai · The publishers behind this format
Visual TL;DR, startuphub.ai Data Silos solved by Apache Iceberg. Apache Iceberg adopted by Snowflake + Google Cloud. Snowflake + Google Cloud creates Border-less Data Lakehouse. Border-less Data Lakehouse enables AI-Ready Data. Apache Iceberg requires Unified Governance. Apache Iceberg supports Compute to Data. Snowflake + Google Cloud context Snowflake Stronger solved by adopted by creates enables requires supports context Data Silos different analytics engines unable toaccess same data without costlyduplication Apache Iceberg open table format developed at Netflix,now an Apache Software Foundation project Snowflake + Google Cloud integrating platforms to create afederated, AI-ready data lakehouse Unified Governance managing metadata, access control, andconcurrent writes across platforms Border-less Data Lakehouse dissolving data silos by allowingdifferent analytics engines to access samedata AI-Ready Data programmatic access for intelligent agentsto derive actionable insights Compute to Data bringing compute to the data rather thanmoving massive data volumes Snowflake Stronger StartupHub.ai data shows Snowflake with72/100, Google Cloud 17/100 From startuphub.ai · The publishers behind this format
Visual TL;DR, startuphub.ai Data Silos solved by Apache Iceberg. Apache Iceberg adopted by Snowflake + Google Cloud. Snowflake + Google Cloud creates Border-less Data Lakehouse. Border-less Data Lakehouse enables AI-Ready Data. Apache Iceberg requires Unified Governance. Apache Iceberg supports Compute to Data. Snowflake + Google Cloud context Snowflake Stronger solved by adopted by creates enables requires supports context Data Silos different analyticsengines unable toaccess same data… Apache Iceberg open table formatdeveloped atNetflix, now an… Snowflake +Google Cloud integratingplatforms to createa federated,… UnifiedGovernance managing metadata,access control, andconcurrent writes… Border-less DataLakehouse dissolving datasilos by allowingdifferent analytics… AI-Ready Data programmatic accessfor intelligentagents to derive… Compute to Data bringing compute tothe data ratherthan moving massive… SnowflakeStronger StartupHub.ai datashows Snowflakewith 72/100, Google… From startuphub.ai · The publishers behind this format

Snowflake and Google Cloud are pushing for a borderless data lakehouse, betting on Apache Iceberg as the common language to bridge their respective platforms. This move aims to dissolve data silos by allowing different analytics engines to access the same data without costly duplication.

The core idea, rooted in the principle of data locality, is to bring compute to the data rather than moving massive data volumes. Apache Iceberg, an open table format developed at Netflix and now an Apache Software Foundation project, serves as this shared language. It's supported by engines like Spark, Trino, Flink, BigQuery, and Snowflake, eliminating the need for proprietary adapters. StartupHub.ai data shows Snowflake with a score of 72/100, while Google Cloud scores 17/100, highlighting Snowflake's stronger position in data management infrastructure.

The Catalog: Governance for Open Data

While an open format solves interoperability, managing metadata, access control, and concurrent writes requires a central authority. This is where the catalog comes in, acting as the lakehouse's governance layer. It tracks tables, schemas, access policies, and file locations.

To enable cross-vendor compatibility, catalogs need a standardized integration protocol. The Iceberg REST Catalog (IRC) specification provides this, allowing engines to communicate with any catalog. This standard, combined with vended credentials, enables federation, where one platform's query can access data managed by another's catalog. For example, Snowflake queries can reach into Google Cloud's Lakehouse catalog, and vice versa, with each catalog issuing time-limited access tokens.

Federation: Bridging Lakehouses

This federated model allows for bidirectional access to Iceberg tables across different catalogs. Organizations can choose between self-managed catalogs, like Apache Polaris, or managed solutions. Most opt for managed catalogs to offload operational overhead.

Google Cloud's Lakehouse runtime catalog is a serverless metastore supporting multiple engines. Snowflake Horizon Catalog integrates Polaris and offers enterprise governance features like RBAC and data lineage. These managed catalogs can coexist via federation. Snowflake connects to Google Cloud's catalog via a Catalog-Linked Database (CLD), presenting Google Cloud's Iceberg tables as native Snowflake tables. Conversely, Google Cloud services connect to Snowflake's Horizon catalog via its IRC endpoint.

From Open Lakehouse to AI-Ready

Interoperability is only the first step. Making data useful for AI requires addressing gaps in programmatic access, semantic grounding, and contextual intelligence.

Snowflake's Model Context Protocol (MCP) and Google Cloud's BigQuery MCP server provide universal interfaces for AI agents to query lakehouse data programmatically. This ensures AI applications, like Gemini Enterprise, can access governed data through standardized protocols.

Semantic models are crucial to prevent AI hallucinations by defining business logic, metrics, and relationships at the data layer. Snowflake's Semantic View Autopilot and Google Cloud's Universal Semantic Layer aim to automate the creation and maintenance of these models. This ensures AI systems inherit consistent, correct business logic, grounding their responses in factual data.

Contextual intelligence adds surrounding knowledge, descriptions, data quality signals, and usage patterns, to help AI interpret data correctly. Snowflake Horizon Context and Google Cloud's Knowledge Catalog provide this layer, ensuring AI agents operate with trusted information.

Agentic AI: Actionable Insights

With governed data and context, AI agents can act with high accuracy. Snowflake's CoWork and CoCo agents offer personal productivity and development workflow assistance, respectively. They leverage semantic grounding and governance across human and AI actions.

Google Cloud's Gemini, with its multimodal understanding, can process structured and unstructured data from the lakehouse. Gemini Enterprise connects via MCP, routing queries through AI agents and semantic models for grounded responses. The outcome is an AI-ready open lakehouse where data is interoperable, governed, semantically rich, and accessible to both humans and AI agents.

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