Zeta Global
Agent60Agent Readiness: 60/100. Top 25%. Measured by StartupHub.ai. Median 41.Trust90Data Trust: 90/100. Top 25%. Measured by StartupHub.ai. Median 61.AI-powered marketing cloud unifying data and AI for customer acquisition, growth, and retention.
About
Zeta Global is a NYSE-listed AI-powered marketing cloud (ZG) that helps brands acquire, grow, and retain customers through its Data Cloud of 230M+ US consumers. The platform combines customer data, AI, and omnichannel activation, covering email, display, social, CTV, and more, for enterprise marketers. Founded in 2007 by David Steinberg and John Sculley, Zeta went public in 2021 and serves 400+ enterprise clients.
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Public companies
Adobe Marketing Cloud offers a suite of digital marketing solutions including analytics, content management, personalization, advertising, and campaign management, directly competing with Zeta Global's AI-powered marketing cloud that unifie
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Salesforce Marketing Cloud provides B2B and B2C marketing platforms, unified customer data, and personalization capabilities, which directly compete with Zeta Global's offerings in customer intelligence and marketing automation.
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Oracle Marketing Cloud offers a unified platform with integrated cross-channel marketing, content marketing, social marketing, and data management for enterprise B2B and B2C, directly competing with Zeta Global's omnichannel marketing cloud
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HubSpot Marketing Hub provides tools for content aggregation, call-to-action creation, lead generation, social media posting, CRM functions, and tracking website metrics, which overlaps with Zeta Global's focus on customer acquisition, grow
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Microsoft Advertising, particularly with its PromoteIQ division, offers marketing technology to online retailers and brands, which competes with Zeta Global's services aimed at helping brands acquire and retain customers through digital cha
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Key facts
- Website
- zetaglobal.com
- Headquarters
- New York City, United States
- Founded
- 2007
- Employees
- 4,000
- Total funding
- $525M (Conventional Debt)
- Business model
- B2B SaaS
Funding rounds
| Date | Round | Amount | Lead investors |
|---|---|---|---|
| 1 Mar 2021 | Conventional Debt | $225M | Bank of America, Barclays |
| 1 Jul 2019 | Series C | $60M | |
| 27 Apr 2017 | Series F | $115M | |
| 1 Jul 2015 | Late-Stage | $125M |
Tech stack
Detected on zetaglobal.com, last scanned 31 Oct 2026. Run your own scan
- Frontend
- Next.js, Tailwind CSS
- Analytics
- Google Tag Manager
- Support
- HubSpot
- CMS / Builders
- ReadMe
- CDN
- Vercel
- Email provider
- Microsoft 365
- Email marketing
- Adobe Marketo
- Cookie consent
- OneTrust
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Frequently asked
Is Zeta Global trustworthy and reputable?
StartupHub's Data Trust & Reputation score for Zeta Global is 90 out of 100, a trusted rating, based on site security posture, privacy practices, malware and phishing checks, and public reputation signals.
How much funding has Zeta Global raised?
Zeta Global has raised a total of $525M in funding. The most recent round on record is Conventional Debt.
How many employees does Zeta Global have?
Zeta Global has approximately 4,000 people on record.
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Confirmed customers of Zeta Global.
SEC filings, insider activity, nonprofit links and pay benchmarks for Zeta Global:
Company details: from public sources. Funding: no announced round on file. Ownership: not yet claimed by the company. Scores: measured by named tools; each links to its method. Our rules
