Optimove
Agent41Agent Readiness: 41/100. Above median. Measured by StartupHub.ai. Median 41.Trust85Data Trust: 85/100. Top 25%. Measured by StartupHub.ai. Median 61.Optimove is the first Customer-Led Marketing Platform, empowering brands to personalize customer journeys and increase lifetime value.
We may earn a commission from links on this Optimove profile. That does not change the facts we publish.
About
Optimove is a Customer-Led Marketing Platform that helps brands deliver personalized customer journeys at scale. By focusing on customer understanding and predictive analytics, Optimove enables marketers to orchestrate highly relevant campaigns across multiple channels, driving significant increases in customer lifetime value and retention.
Listed competitors
Also in this space
AI platform for customer lifecycle management with extended payback periods.
Shares Marketing, Customer Relationship Management
AI-native agentic marketing platform for large enterprises to automate and personalize customer journeys.
Shares MarTech, AdTech
AI platform for optimizing customer engagement and marketing campaigns.
Shares Customer Engagement, Predictive Analytics
E-commerce optimization platform that maximizes marketing spend and drives growth.
Shares MarTech, AdTech
AI-powered platform for optimizing marketing and sales conversions through personalized customer journeys.
Shares Marketing Automation, Generative AI
Shares Machine Learning, B2B SaaS
Key facts
- Website
- optimove.com
- Headquarters
- Tel Aviv, Israel
- Founded
- 2009
- Employees
- 574
- Total funding
- $97M (Private Equity)
- Business model
- B2B
Funding rounds
| Date | Round | Amount | Post-money | Lead investors |
|---|---|---|---|---|
| 27 Sept 2021 | Private Equity | $75M | ||
| 31 Aug 2016 | Series A | $20M | $100M | |
| 1 Jan 2013 | Seed | $2M | Israel Growth Partners |
Tech stack
Detected on optimove.com, last scanned 18 Oct 2026. Run your own scan
- Frontend
- Next.js, Tailwind CSS
- Analytics
- Google Tag Manager
- Support
- HubSpot
- CMS / Builders
- ReadMe
- CDN
- Vercel
- Email provider
- Microsoft 365, SendGrid
- Email marketing
- HubSpot Forms
- Cookie consent
- Cookiebot
- Video / media
- Cloudinary, Vimeo
- Affiliate program
- Self-hosted affiliate
Optimove scores 77. Does yours?
That is its Ahrefs DR: the backlink strength of a domain, on the Ahrefs 0 to 100 scale. Paste your website and you get yours in about a minute.
5 reviews from Reddit gathered in one place
Optimove to cut 10% of jobs in AI push.
Optimove to lay off 10% of workforce as part of AI pivot.
Must have hands-on experience using Optimove for campaign orchestration, segmentation, trigger setup, and analytics. Familiarity with multi-channel CRM flows - especially SMS, followed by Viber, email, and push.
Must have hands-on experience using Optimove for campaign orchestration, segmentation, trigger setup, and analytics. Familiarity with multi-channel CRM flows - especially SMS, followed by Viber, email, and push.
beBettor Optimove partnership powers UK iGaming with wealth scores for sharper segmentation & personalized campaigns!.
Each quote is copied word for word and links to where it was posted. Promotion and off-topic posts are filtered out.
Frequently asked
Is Optimove trustworthy and reputable?
StartupHub's Data Trust & Reputation score for Optimove is 85 out of 100, a trusted rating, based on site security posture, privacy practices, malware and phishing checks, and public reputation signals.
How much funding has Optimove raised?
Optimove has raised a total of $97M in funding. The most recent round on record is Private Equity.
How many employees does Optimove have?
Optimove has approximately 574 people on record.
Does Optimove have an affiliate program?
Yes, Optimove has an affiliate program. The program runs on Self-hosted affiliate. Register here: www.optimove.com/affiliates
Public record
SEC filings, insider activity, nonprofit links and pay benchmarks for Optimove
