Datorama
Datorama

Datorama

Datorama provides a global marketing intelligence platform that unifies all marketing data for enterprises, agencies, and publishers.

We may earn a commission from links on this Datorama profile. That does not change the facts we publish.

About

Datorama is a global marketing analytics company offering a Software-as-a-Service (SaaS) platform. It enables marketers to connect, unify, and analyze all their marketing data sources, providing insights and optimizing performance across various channels and campaigns. The platform serves enterprise clients, agencies, and publishers. Teams look it up for Marketing, Analytics, Data Analytics.

Frequently asked

What does Datorama do?

Datorama is a Marketing company that offers Software. Teams look it up for Analytics, Data Analytics, Marketing Analytics. It is based in New York, United States and was founded in 2012. Public records show about 84 people and $50M raised. Compare it on funding, headcount, reviews and nearby alternatives rather than the marketing line alone.

How much funding has Datorama raised?

Datorama has raised a total of $50M in funding. The most recent round on record is Series C.

Where is Datorama headquartered?

Datorama is headquartered in New York, United States.

When was Datorama founded?

Datorama was founded in 2012.

What industry does Datorama operate in?

Datorama operates in Marketing, Analytics, Data Analytics, Marketing Analytics, Marketing Intelligence.

How many employees does Datorama have?

Datorama has approximately 84 people on record.

Scores
Measured, not editorial
Ahrefs DR
92/100

Strength of the site’s backlink profile, on Ahrefs’ 0-100 Domain Rating scale. Licensed third-party data, not our opinion.

Agent Readiness
57/100

How well an AI agent can read and use this site: structured data, clean markup, and whether key facts are reachable without running JavaScript. We scan the live site.

Comments
(4)
0 positive3 mixed2 negative
Reddit
r/DigitalMarketingu/LindsayPLApr 9, 2025Negative

I was on some projects using Datorama and on general I can see why this is trendy, willingly implemented on many global clients - its abilities to visualize data, collect and storage data for a lot of channels from many countries, are amazi…

View on Reddit
Reddit
r/marketingu/DreadsboAug 26, 2024Mixed

I know how to use Datorama which is Salesforce’s product aimed at marketing agencies. If you use one then can you easily use the other? Or are they nothing alike?

View on Reddit
Reddit
r/adopsu/Express_Airport_8200May 9, 2022Negative

I work for a large agency, we use datorama for reporting and manage 326 clients across all the main platforms (FB, Twitter, Reddit, Hulu, Pandora, StackAdapt, TradeDesk, CM360/dv360, the list goes on) which means we have 500+ datastreams at…

View on Reddit
Reddit
r/BusinessIntelligenceu/Londonlulu526Apr 6, 2022Mixed

Hi my company is looking to use Datorama as our BI solution. We can take advantage of the ability to connect to many different data sources & the "smart AI" features. However it is quite expensive to implement and maintain. Not sure if it i…

View on Reddit

Some comments are pulled from public discussions around the web (look for the source icon). Quotes are excerpts; click through to read the full thread.