Alternatives to Smashbox
The top Beauty companies similar to Smashbox, ranked by relevance (named competitors first, then how closely their sectors overlap) and our 0-100 AI-readiness score. Each links to a full profile with funding and team.
Kylie CosmeticsPersonal Care Product ManufacturingLos Angeles, US
Soko Glam50RetailNew York, US$2.0M
E.L.F. Cosmetics37CosmeticsOakland, United States
Jeffree Star Cosmetics34Personal Care Product ManufacturingLos Angeles, US
Stila Cosmetics25BeautyLos Angeles, United States- PEPeach & LilyPersonal ProductsNew York, United States$575K
Cult BeautyE-commerceLondon, United Kingdom
Lise WatierBeautyMontreal, Canada- L'L'Oréal85CosmeticsClichy, France
Fenty Beauty71CosmeticsSan Francisco, United States$2.8B
SUGAR Cosmetics55BeautyMumbai, India$132.5M
Glossier52BeautyNew York, United States$105.0M
Wander Beauty41BeautyNew York, United States$10.0M
Bluemercury35RetailNew York, United States$1.6M
Too Faced Cosmetics34Cosmetics & Perfumes ManufacturingIrvine, United States
Ulta Beauty25RetailBolingbrook, United States$11.5M- ESEstée Lauder17Consumer GoodsNew York, USA
- KAKat Von D Beauty (now KVD Vegan Beauty)1BeautyBurbank, United States
Hourglass CosmeticsBeautyCulver City, United States
Dr. Dennis Gross SkincareSkincareNew York, United States
Glow RecipeConsumer AppNew York, United States
Musely62HealthSan Francisco, USA$360.0M- Crown Affair, .42Consumer GoodsLondon, United Kingdom
- RIRituals17RetailAmsterdam, Netherlands
- MaliaoBeauty
Inter IKEA Group94RetailDelft, Netherlands$13.4M- REReckitt Benckiser85Consumer GoodsSlough, United Kingdom
Procter & Gamble85Consumer GoodsCincinnati, USA- UNUnilever85Consumer GoodsLondon, United Kingdom
Alcolase85BiotechnologyCopenhagen, Denmark- COCoca-Cola85Consumer GoodsAtlanta, USA
Pinduoduo85E-commerceShanghai, China$6.4B
Carbon713D PrintingRedwood City, United States
Allbirds70Apparel & FashionSan Francisco, USA$150.0M- AMAmazon.com70E-commerceSeattle, United States$8.2B
Bombas67RetailNew York, US$168.4M
ThredUp61E-commerceOakland, United States$303.9M
Spanx61ApparelAtlanta, United States$5.0M
Kilo60HealthVilnius, Lithuania$10.0M- MRMrBeast59MediaGreenville, USA$63.0M
- OLOlipop55Food & BeverageOakland, United States$50.0M
- FOForum Brands55E-commerceNew York, United States$149.2M
Moodify54AutomotiveTel Aviv, Israel$9.6M- MIMimica54FoodTechLondon, United Kingdom$15.1M
Feetures54FootwearHickory, United States$1.5M- GOGolden Child53Food & BeverageNew York, United States$37.0M
Twig Bio53BiotechnologyUnited Kingdom$3.7M
Thrasio52E-commerceNew York, United States$3.2B
Navitas52Food & BeverageKentfield, USA$38.5M- GAGalderma Group52HealthcareZug, Switzerland$63.0M
Laird Superfood52Food & BeverageBoulder, United States$10.0M
Resident51E-commerceNew York, United States$142.5M
Italic51E-commerceLos Angeles, United States$13.0M- SESeprify50Materials ScienceMarly, Switzerland$14.5M
impacX49WaterTel Aviv, Israel- TUTuft & Needle48E-commercePhoenix, United States$6.0M
- OIOishii48Food & AgricultureJersey City, USA$370.0M
AgroGrIN Tech48AgTechPorto, Portugal
Nimble Beauty48PersonalLos Angeles, United States$10.0M
Gemma Robotics48RoboticsHaifa, Israel
| Company | Sector | HQ | Funding | Score |
|---|---|---|---|---|
| Kylie Cosmetics | Personal Care Product Manufacturing | Los Angeles, US | — | — |
| Soko Glam | Retail | New York, US | $2.0M | 50 |
| E.L.F. Cosmetics | Cosmetics | Oakland, United States | — | 37 |
| Jeffree Star Cosmetics | Personal Care Product Manufacturing | Los Angeles, US | — | 34 |
| Stila Cosmetics | Beauty | Los Angeles, United States | — | 25 |
| PEPeach & Lily | Personal Products | New York, United States | $575K | — |
| Cult Beauty | E-commerce | London, United Kingdom | — | — |
| Lise Watier | Beauty | Montreal, Canada | — | — |
| L'L'Oréal | Cosmetics | Clichy, France | — | 85 |
| Fenty Beauty | Cosmetics | San Francisco, United States | $2.8B | 71 |
| SUGAR Cosmetics | Beauty | Mumbai, India | $132.5M | 55 |
| Glossier | Beauty | New York, United States | $105.0M | 52 |
| Wander Beauty | Beauty | New York, United States | $10.0M | 41 |
| Bluemercury | Retail | New York, United States | $1.6M | 35 |
| Too Faced Cosmetics | Cosmetics & Perfumes Manufacturing | Irvine, United States | — | 34 |
| Ulta Beauty | Retail | Bolingbrook, United States | $11.5M | 25 |
| ESEstée Lauder | Consumer Goods | New York, USA | — | 17 |
| KAKat Von D Beauty (now KVD Vegan Beauty) | Beauty | Burbank, United States | — | 1 |
| Hourglass Cosmetics | Beauty | Culver City, United States | — | — |
| Dr. Dennis Gross Skincare | Skincare | New York, United States | — | — |
| Glow Recipe | Consumer App | New York, United States | — | — |
| Musely | Health | San Francisco, USA | $360.0M | 62 |
| Consumer Goods | London, United Kingdom | — | 42 | |
| RIRituals | Retail | Amsterdam, Netherlands | — | 17 |
| Beauty | — | — | — | |
| Inter IKEA Group | Retail | Delft, Netherlands | $13.4M | 94 |
| REReckitt Benckiser | Consumer Goods | Slough, United Kingdom | — | 85 |
| Procter & Gamble | Consumer Goods | Cincinnati, USA | — | 85 |
| UNUnilever | Consumer Goods | London, United Kingdom | — | 85 |
| Alcolase | Biotechnology | Copenhagen, Denmark | — | 85 |
| COCoca-Cola | Consumer Goods | Atlanta, USA | — | 85 |
| Pinduoduo | E-commerce | Shanghai, China | $6.4B | 85 |
| Carbon | 3D Printing | Redwood City, United States | — | 71 |
| Allbirds | Apparel & Fashion | San Francisco, USA | $150.0M | 70 |
| AMAmazon.com | E-commerce | Seattle, United States | $8.2B | 70 |
| Bombas | Retail | New York, US | $168.4M | 67 |
| ThredUp | E-commerce | Oakland, United States | $303.9M | 61 |
| Spanx | Apparel | Atlanta, United States | $5.0M | 61 |
| Kilo | Health | Vilnius, Lithuania | $10.0M | 60 |
| MRMrBeast | Media | Greenville, USA | $63.0M | 59 |
| OLOlipop | Food & Beverage | Oakland, United States | $50.0M | 55 |
| FOForum Brands | E-commerce | New York, United States | $149.2M | 55 |
| Moodify | Automotive | Tel Aviv, Israel | $9.6M | 54 |
| MIMimica | FoodTech | London, United Kingdom | $15.1M | 54 |
| Feetures | Footwear | Hickory, United States | $1.5M | 54 |
| GOGolden Child | Food & Beverage | New York, United States | $37.0M | 53 |
| Twig Bio | Biotechnology | United Kingdom | $3.7M | 53 |
| Thrasio | E-commerce | New York, United States | $3.2B | 52 |
| Navitas | Food & Beverage | Kentfield, USA | $38.5M | 52 |
| GAGalderma Group | Healthcare | Zug, Switzerland | $63.0M | 52 |
| Laird Superfood | Food & Beverage | Boulder, United States | $10.0M | 52 |
| Resident | E-commerce | New York, United States | $142.5M | 51 |
| Italic | E-commerce | Los Angeles, United States | $13.0M | 51 |
| SESeprify | Materials Science | Marly, Switzerland | $14.5M | 50 |
| impacX | Water | Tel Aviv, Israel | — | 49 |
| TUTuft & Needle | E-commerce | Phoenix, United States | $6.0M | 48 |
| OIOishii | Food & Agriculture | Jersey City, USA | $370.0M | 48 |
| AgroGrIN Tech | AgTech | Porto, Portugal | — | 48 |
| Nimble Beauty | Personal | Los Angeles, United States | $10.0M | 48 |
| Gemma Robotics | Robotics | Haifa, Israel | — | 48 |