Trax

Trax
Trax provides computer vision solutions for retail, enabling brands and retailers to optimize in-store execution and enhance shopper experiences.
About
What does Trax do?
Trax is a leading global provider of computer vision solutions and analytics for retail. Their platform helps consumer goods brands and retailers gain real-time insights into shelf conditions, optimize merchandising, and improve store execution to drive sales and enhance the shopper journey.
What is Trax's revenue?
StartupHub estimates Trax's annual revenue at $210.6M (range $111.8M to $379.9M, 69% confidence), based on comparable companies in the sector.
What is Trax's valuation?
StartupHub estimates Trax's effective valuation at $1.5B (range $1.1B to $2.0B, 32% confidence), based on comparable companies in the sector.
How much funding has Trax raised?
Trax has raised a total of $1.1B in funding. The most recent round on record is Debt.
Where is Trax headquartered?
Trax is headquartered in Singapore, Singapore.
When was Trax founded?
Trax was founded in 2010.
What industry does Trax operate in?
Trax operates in Retail, Visual Monitor, RetailTech, Computer Vision, Retail Analytics, In-Store Analytics.
How many employees does Trax have?
Trax has approximately 616 people on record.
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