Soko Glam
Soko Glam

Soko Glam

Measured by AhrefsDR71Ahrefs DR: 71/100. Top 25%. Measured by Ahrefs. Median 44.Measured by StartupHub.aiAgent50Agent Readiness: 50/100. Top 25%. Measured by StartupHub.ai. Median 41.Measured by Google PageSpeedSpeed49Site Speed: 49/100. Below median. Measured by Google PageSpeed. Median 62.Measured by StartupHub.aiTrust90Data Trust: 90/100. Top 25%. Measured by StartupHub.ai. Median 61.

Soko Glam is a leading online retailer and lifestyle brand specializing in curated Korean beauty products.

2012Active39New York, US

About

Soko Glam is your most trusted online beauty shop and lifestyle brand, with the best selection of Korean beauty products and content. Based in New York City, the Soko Glam team travels to Seoul regularly to scour the Korean skin care and makeup market, consult industry/product experts, and meet tastemakers to bring back a selection of beauty products that are truly tried, used, and trusted by Korean women. Soko Glam's Co-Founder and Curator is Charlotte Cho, who is (among other awesome things) a board certified esthetician, and the author of The Little Book of Skin Care: Korean Beauty Secrets for Healthy, Glowing Skin and The Little Book of Jeong.

Key facts

Website
sokoglam.com
Headquarters
New York, US
Founded
2012
Employees
39
Total funding
$2M (Seed)
Business model
B2C

Funding rounds

Funding rounds raised by Soko Glam
DateRoundAmountLead investors
1 Mar 2016Seed$2M

Tech stack

Detected on sokoglam.com, last scanned 19 Oct 2026.

Frontend
jQuery
Analytics
Google Analytics 4
CMS / Builders
Shopify
CDN
Cloudflare
Email provider
Google Workspace
Email marketing
Klaviyo

Soko Glam scores 71. Does yours?

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Frequently asked

What does Soko Glam do?

She personally tests and reviews every single product before it is selected for the Soko Glam community. Soko Glam launched in 2012 and is the pioneer in K-Beauty in the U.S. and one of the fastest growing brands in New York City.

Is Soko Glam trustworthy and reputable?

StartupHub's Data Trust & Reputation score for Soko Glam is 90 out of 100, a trusted rating, based on site security posture, privacy practices, malware and phishing checks, and public reputation signals.

How much funding has Soko Glam raised?

Soko Glam has raised a total of $2M in funding. The most recent round on record is Seed.

How many employees does Soko Glam have?

Soko Glam has approximately 39 people on record.

Public record

SEC filings, insider activity, nonprofit links and pay benchmarks for Soko Glam