
Soko Glam
Soko Glam is a leading online retailer and lifestyle brand specializing in curated Korean beauty products.
About
Soko Glam is your most trusted online beauty shop and lifestyle brand, with the best selection of Korean beauty products and content. Based in New York City, the Soko Glam team travels to Seoul regularly to scour the Korean skin care and makeup market, consult industry/product experts, and meet tastemakers to bring back a selection of beauty products that are truly tried, used, and trusted by Korean women. Soko Glam's Co-Founder and Curator is Charlotte Cho, who is (among other awesome things) a board certified esthetician, and the author of The Little Book of Skin Care: Korean Beauty Secrets for Healthy, Glowing Skin and The Little Book of Jeong.
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Key facts
- Website
- sokoglam.com
- Headquarters
- New York, US
- Founded
- 2012
- Employees
- 39
- Total funding
- $2M (Seed)
- Business model
- B2C
Funding rounds
| Date | Round | Amount | Lead investors |
|---|---|---|---|
| 1 Mar 2016 | Seed | $2M |
Tech stack
Detected on sokoglam.com, last scanned 19 Oct 2026. Run your own scan
- Frontend
- jQuery
- Analytics
- Google Analytics 4
- CMS / Builders
- Shopify
- CDN
- Cloudflare
- Email provider
- Google Workspace
- Email marketing
- Klaviyo
Soko Glam scores 71. Does yours?
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Frequently asked
What does Soko Glam do?
She personally tests and reviews every single product before it is selected for the Soko Glam community. Soko Glam launched in 2012 and is the pioneer in K-Beauty in the U.S. and one of the fastest growing brands in New York City.
Is Soko Glam trustworthy and reputable?
StartupHub's Data Trust & Reputation score for Soko Glam is 90 out of 100, a trusted rating, based on site security posture, privacy practices, malware and phishing checks, and public reputation signals.
How much funding has Soko Glam raised?
Soko Glam has raised a total of $2M in funding. The most recent round on record is Seed.
How many employees does Soko Glam have?
Soko Glam has approximately 39 people on record.
Public record
SEC filings, insider activity, nonprofit links and pay benchmarks for Soko Glam


