Service Management Group

Service Management Group (SMG) offers Unified Experience Management (UXM) through its AI-native platform, Ignite, enabling companies to gather feedback during experience design and connect brand, customer, and employee insights. They help businesses transform insights into real-time action to drive continuous improvement, stronger loyalty, and business growth, serving industries like Restaurant, Retail, Consumer Packaged Goods, Consumer Services, and Hospitality. SMG's approach focuses on co-creation and testing with customers from the design phase onward to avoid assumptions and ensure data-backed decisions.