Alternatives to Mattel
The top Toys companies similar to Mattel, ranked by relevance (named competitors first, then how closely their sectors overlap) and our 0-100 AI-readiness score. Each links to a full profile with funding and team.
Hasbro85ToysPawtucket, United States$4.0B
Lego GroupToysBillund, Denmark
Curio54AI ToysRedwood City, United States$16.9M- JAJakks Pacific60ToysSanta Monica, United States
Taboola78Marketing$160.0M
ActiveFence70New MediaTel Aviv, Israel$185.0M- GLGlance69Artificial IntelligenceBangalore, India$390.0M
Bombas67RetailNew York, US$168.4M- LOLoom.ai66Augmented RealitySan Francisco, United States$91.0M
Rep AI62E-commerce$8.2M
EX.CO61Video$66.0M
Outbrain61Marketing$394.0M
Descript61Software DevelopmentSan Francisco, US$50.0M
deepdub60MediaTel Aviv, Israel$20.0M
Munch57ContentNew York, United States$7.2M
AnyClip57Marketing$71.0M
Memebox56E-commerceSan Francisco, United States$206.9M
Vault56MarketingLos Angeles, United States$9.0M
Uniper Care56HealthcareNew York, United States$21.9M
BrandShield55Marketing$4.8M
Clinch55Marketing$13.0M
Oolo54Marketing$6.0M
Frndly TV52Media & EntertainmentDenver, United States$3.9M
daily.dev52MediaTel Aviv, Israel$11.0M
KIDOZ50Marketing$4.7M
Cakewalk48GamingNew York, United States$2.5M
BioLite48Clean EnergyBrooklyn, United States$5.9M
Whizzco48Marketing$1.5M- NANaver48InternetSeongnam-si, South Korea$676.0M
GSC46ManufacturingSt-Jean-sur-Richelieu, Canada$80.0M
Spectalix45AdvertisingTel Aviv, Israel$1.5M
StreamSights44EnterpriseTel Aviv, Israel$1.0M
WebyClip43Marketing$4.2M
Bllush43Retail$1.2M
Babator40Marketing$6.0M
nureo40EngineeringZurich, Switzerland$360K
Entail AI39MarketingTel Aviv, Israel
IMGN Media38MediaNew York, United States
Wazimo38MarketingTel Aviv, Israel$1.0M
BigKarma38Game DevelopmentSan Gwann, Malta$57K
Swayy37Marketing$550K
Particula37IoT
The Walt Disney Company36MediaBurbank, United States
Supercreator.ai35Content$1.0M
Roundforest35Retail
Spikerz35Social Media- SISigmento34RetailTel Aviv, Israel$1.5M
Supercreator33SocialMiami, United States$1.0M
Snipe32Gaming- Gambit Software32GamingSan Francisco, United States$1.2M
Inloop32Marketing$2.0M
QuickCast31Media
fuse.ar31Augmented Reality (AR)- TOToys"R"Us30RetailParsippany, United States$4.0M
Kueez Entertainment30MarketingNew York, United States
Deep.it28MarketingTel Aviv, Israel$1.0M
Gizzmo27Media
Datsmi26New Media
Whichit25Marketing$1.6M
CrunchMind25Marketing
| Company | Sector | HQ | Funding | Score |
|---|---|---|---|---|
| Toys | Pawtucket, United States | $4.0B | 85 | |
| Toys | Billund, Denmark | — | — | |
| AI Toys | Redwood City, United States | $16.9M | 54 | |
| JAJakks Pacific | Toys | Santa Monica, United States | — | 60 |
| Marketing | — | $160.0M | 78 | |
| New Media | Tel Aviv, Israel | $185.0M | 70 | |
| GLGlance | Artificial Intelligence | Bangalore, India | $390.0M | 69 |
| Retail | New York, US | $168.4M | 67 | |
| LOLoom.ai | Augmented Reality | San Francisco, United States | $91.0M | 66 |
| E-commerce | — | $8.2M | 62 | |
| Video | — | $66.0M | 61 | |
| Marketing | — | $394.0M | 61 | |
| Software Development | San Francisco, US | $50.0M | 61 | |
| Media | Tel Aviv, Israel | $20.0M | 60 | |
| Content | New York, United States | $7.2M | 57 | |
| Marketing | — | $71.0M | 57 | |
| E-commerce | San Francisco, United States | $206.9M | 56 | |
| Marketing | Los Angeles, United States | $9.0M | 56 | |
| Healthcare | New York, United States | $21.9M | 56 | |
| Marketing | — | $4.8M | 55 | |
| Marketing | — | $13.0M | 55 | |
| Marketing | — | $6.0M | 54 | |
| Media & Entertainment | Denver, United States | $3.9M | 52 | |
| Media | Tel Aviv, Israel | $11.0M | 52 | |
| Marketing | — | $4.7M | 50 | |
| Gaming | New York, United States | $2.5M | 48 | |
| Clean Energy | Brooklyn, United States | $5.9M | 48 | |
| Marketing | — | $1.5M | 48 | |
| NANaver | Internet | Seongnam-si, South Korea | $676.0M | 48 |
| Manufacturing | St-Jean-sur-Richelieu, Canada | $80.0M | 46 | |
| Advertising | Tel Aviv, Israel | $1.5M | 45 | |
| Enterprise | Tel Aviv, Israel | $1.0M | 44 | |
| Marketing | — | $4.2M | 43 | |
| Retail | — | $1.2M | 43 | |
| Marketing | — | $6.0M | 40 | |
| Engineering | Zurich, Switzerland | $360K | 40 | |
| Marketing | Tel Aviv, Israel | — | 39 | |
| Media | New York, United States | — | 38 | |
| Marketing | Tel Aviv, Israel | $1.0M | 38 | |
| Game Development | San Gwann, Malta | $57K | 38 | |
| Marketing | — | $550K | 37 | |
| IoT | — | — | 37 | |
| Media | Burbank, United States | — | 36 | |
| Content | — | $1.0M | 35 | |
| Retail | — | — | 35 | |
| Social Media | — | — | 35 | |
| SISigmento | Retail | Tel Aviv, Israel | $1.5M | 34 |
| Social | Miami, United States | $1.0M | 33 | |
| Gaming | — | — | 32 | |
| Gaming | San Francisco, United States | $1.2M | 32 | |
| Marketing | — | $2.0M | 32 | |
| Media | — | — | 31 | |
| Augmented Reality (AR) | — | — | 31 | |
| TOToys"R"Us | Retail | Parsippany, United States | $4.0M | 30 |
| Marketing | New York, United States | — | 30 | |
| Marketing | Tel Aviv, Israel | $1.0M | 28 | |
| Media | — | — | 27 | |
| New Media | — | — | 26 | |
| Marketing | — | $1.6M | 25 | |
| Marketing | — | — | 25 |