MattelMattel
Mattel

Mattel

Global toy and family entertainment company known for iconic brands like Barbie and Hot Wheels.

1945Active12496

About

Mattel is a leading global toy and family entertainment company, renowned for its iconic brand portfolio including Barbie, Hot Wheels, and Fisher-Price. It creates innovative products and experiences that inspire, entertain, and develop children through play, engaging consumers through its franchise brands across toys, content, consumer products, and digital and live experiences.

Technology stack

detected 2026-06-18
Est. monthly stack spend~$1,770/mo
CDN
Netlify
Emailnone
Hosting
Netlify
Stack
Astro
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Frequently asked

What does Mattel do?

Mattel is a leading global toy and family entertainment company, renowned for its iconic brand portfolio including Barbie, Hot Wheels, and Fisher-Price. It creates innovative products and experiences that inspire, entertain, and develop children through play, engaging consumers through its franchise brands across toys, content, consumer products, and digital and live experiences.

Where is Mattel headquartered?

Mattel is headquartered in El Segundo, United States.

When was Mattel founded?

Mattel was founded in 1945.

What industry does Mattel operate in?

Mattel operates in Toys, Family Entertainment, Consumer Products, Dolls, Action Figures, Model Cars.

How many employees does Mattel have?

Mattel has approximately 12496 people on record.