BrightInfo
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BrightInfo
BrightInfo was a real-time personalization engine that used algorithms to analyze website content and visitor behavior, serving relevant content to each visitor.
About
BrightInfo developed a real-time personalization engine designed to enhance website engagement. Its algorithm learned website content and analyzed visitor behavior, then matched them in real time to serve relevant content at suitable points within the natural browsing flow. The company claimed its technology could triple engagement.
Key facts
At-a-glance profile data
- Headquarters
- Tel Aviv, Israel
- Founded
- 2012
- Total funding
- $2M
- Business model
- B2B
Funding rounds
| Date | Round | Amount | Lead investors |
|---|---|---|---|
| 30 Nov 2014 | Undisclosed round | Undisclosed | - |
| 1 Mar 2012 | Seed | $2M | StageOne Ventures |
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Frequently asked
How much funding has BrightInfo raised?
BrightInfo has raised a total of $2M in funding.