Amplitude
Agent63Agent Readiness: 63/100. Top 25%. Measured by StartupHub.ai. Median 41.Trust94Data Trust: 94/100. Top 25%. Measured by StartupHub.ai. Median 61.Amplitude is a leading digital analytics platform that helps companies unlock the power of their products.
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About
Amplitude is a leading digital analytics platform that helps companies unlock the power of their products, enabling them to analyze, test, and make smarter decisions to build experiences that move the needle. More than 3,200 customers, including Atlassian, NBCUniversal, Under Armour, Shopify, and Jersey Mike’s, rely on Amplitude to gain self-service visibility into the entire customer journey. The platform guides companies every step of the way as they capture data they can trust, uncover clear insights about customer behavior, and take faster action, helping teams understand how people are using their products to deliver better product experiences that drive growth.
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Key facts
- Website
- amplitude.com
- Headquarters
- San Francisco, California
- Founded
- 2012
- Employees
- 1,006
Amplitude pricing
| Plan | Price |
|---|---|
| Free2M events per month forever, AI Agents and MCP, Product Analytics and Agent Analytics | $0 / month |
| PlusFirst 2M events per month free, scale up to 70M events, Everything in Free plus custom events and formulas, 20 behavioral cohorts | $0 / month |
| GrowthCustom event based pricing, contact sales, Everything in Plus plus advanced behavioral exploration, Currency conversion | Not listed |
| EnterpriseCustom event based pricing, contact sales, Everything in Growth plus unlimited projects per portfolio, Data Access Controls | Contact sales |
Every plan includes the full platform and unlimited seats and includes Amplitude AI, Analytics, Session Replay, Experimentation, Guides and Surveys, and Activation. Plus starts at $0 for first 2M events per month.
Plans as published by Amplitude, checked September 2026. Current prices on amplitude.com
Funding rounds
| Date | Round | Amount | Post-money | Lead investors |
|---|---|---|---|---|
| 28 Sept 2021 | Undisclosed round | Undisclosed | $4M |
Tech stack
Detected on amplitude.com, last scanned 30 Oct 2026. Run your own scan
- Frontend
- Next.js, Tailwind CSS, Bootstrap
- Payments
- Stripe
- Analytics
- Google Tag Manager, Amplitude
- CDN
- Vercel
- Email provider
- Google Workspace
- Status page
- Statuspage
- Affiliate program
- Self-hosted affiliate
Amplitude scores 87. Does yours?
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Frequently asked
What does Amplitude do?
Amplitude is recognized as a best-in-class analytics solution for product, data, and marketing teams, ranked #1 in multiple categories by G2's Summer 2024 Report.
Is Amplitude trustworthy and reputable?
StartupHub's Data Trust & Reputation score for Amplitude is 94 out of 100, a trusted rating, based on site security posture, privacy practices, malware and phishing checks, and public reputation signals.
How many employees does Amplitude have?
Amplitude has approximately 1,006 people on record.
Public record
SEC filings, insider activity, nonprofit links and pay benchmarks for Amplitude
