Robinhood Markets (NASDAQ:HOOD) launched IPO Access in the UK with zero commission. Before that, UK retail had no direct route to US IPOs at the offer price.
Robinhood says UK customers can now request shares in eligible US listings before public trading opens. Requests sit inside the general investment account with prospectuses and SEC filings on the asset page, the company said.
The US version started in 2021, the company said, and has since covered over 50 IPOs with access for millions of US customers, the company said. Jordan Sinclair, President of Robinhood UK leading the British business, said the US launch moved everyday investors "from a peripheral presence to a central force."
Access is limited to eligible IPOs.
Share prices can be highly volatile shortly after listing, the company warned, and same-day trade coverage framed the move as US IPO shares for UK retail at the offer price. The push follows the agent trading plan detailed in How Robinhood Wants Agents to Trade For You. The next eligible US listing in the app will show whether UK demand follows.
