Pendo
Pendo

Pendo

DR81Ahrefs DR: 81/100. Top 25%. Measured by Ahrefs. Median 44.Agent56Agent Readiness: 56/100. Top 25%. Measured by StartupHub.ai. Median 41.Speed24Site Speed: 24/100. Bottom 25%. Measured by Google PageSpeed. Median 62.Trust91Data Trust: 91/100. Top 25%. Measured by StartupHub.ai. Median 61.

A product cloud company that helps businesses understand and improve how users interact with their software.

2013Active7Raleigh, United States

About

Pendo provides a product experience platform that combines product analytics, in-app guidance, and user feedback tools. It helps companies accelerate software product adoption, improve user engagement, and make data-driven decisions without heavy engineering reliance. Pendo serves a broad range of customers, from Fortune 500 enterprises to startups, educational institutions, and healthcare systems.

Key facts

Website
pendo.io
Headquarters
Raleigh, United States
Founded
2013
Employees
7
Total funding
$459M (Debt - General)
Business model
B2B

Pendo pricing

Plans and prices published by Pendo
ProductPlanPrice
PendoBaseProduct Analytics, In-app GuidesContact sales
PendoCoreProduct Analytics, In-app Guides, Session ReplayContact sales
PendoUltimateProduct Analytics, In-app Guides, Session ReplayContact sales
Pendo NovusNovusContinuous product monitoring, Proactive recommendations in Slack, AI-generated PRs to keep instrumentation currentFree
Pendo PredictPredictChurn prediction models for RevOps, Sales, Marketing and CS, Predictive AI models built in days not months, Pendo data connected with CRM and BI toolsContact sales
Pendo Agent AnalyticsAgent AnalyticsAdoption and usage metrics to quantify AI agent impact, Tracking to connect AI usage to retention and task completion, Issue detection to automatically surface where agents failNot listed

Pricing is custom and based on Monthly Active Users with custom MAU volume. Volume-based savings apply as MAUs increase.

Free during open beta, no credit card required. No MAU limit during beta.

Plans as published by Pendo, checked September 2026. Current prices on pendo.io

Funding rounds

Funding rounds raised by Pendo
DateRoundAmountPost-moneyLead investors
30 Sept 2025Debt - General$100M
27 Jul 2021Series F$150M$2.6BB Capital Group
17 Oct 2019Series E$100M$1.0BSapphire Ventures
12 Sept 2018Series D$50MSapphire Ventures
13 Jul 2017Series C$25MMeritech Capital Partners
12 Dec 2016Series B$20M
1 Nov 2015Series A$13M
4 Nov 2014Seed Round$1M

Tech stack

Detected on pendo.io, last scanned 21 Sept 2026.

Compliance
GDPR
Frontend
Next.js, Tailwind CSS
Analytics
Google Analytics 4
Support
Zendesk, Gradual
CDN
Vercel
Email provider
Google Workspace
Email marketing
Adobe Marketo
Cookie consent
OneTrust
Status page
Statuspage

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Frequently asked

Is Pendo trustworthy and reputable?

StartupHub's Data Trust & Reputation score for Pendo is 91 out of 100, a trusted rating, based on site security posture, privacy practices, malware and phishing checks, and public reputation signals.

How much funding has Pendo raised?

Pendo has raised a total of $459M in funding. The most recent round on record is Debt - General.

How many employees does Pendo have?

Pendo has approximately 7 people on record.

Public record

SEC filings, insider activity, nonprofit links and pay benchmarks for Pendo