Guideline
Guideline

Guideline

Measured by AhrefsDR63Ahrefs DR: 63/100. Above median. Measured by Ahrefs. Median 44.Measured by StartupHub.aiAgent49Agent Readiness: 49/100. Top 25%. Measured by StartupHub.ai. Median 41.Measured by Google PageSpeedSpeed73Site Speed: 73/100. Above median. Measured by Google PageSpeed. Median 62.Measured by StartupHub.aiTrust80Data Trust: 80/100. Top 25%. Measured by StartupHub.ai. Median 61.

Guideline provides a modern, all-in-one platform for managing employee benefits and retirement plans.

2015Active150San Francisco, United States

About

Guideline offers a comprehensive solution for businesses to set up and manage 401(k) plans and other employee benefits. Their platform simplifies administration, provides investment options, and offers financial wellness tools for employees, aiming to make retirement planning accessible and efficient.

Key facts

Website
guideline.com
Headquarters
San Francisco, United States
Founded
2015
Employees
150
Total funding
$200M
Business model
B2B

Funding rounds

Funding rounds raised by Guideline
DateRoundAmountPost-moneyLead investors
4 May 2021Undisclosed round$200M$1.3BGeneral Atlantic

Tech stack

Detected on guideline.com, last scanned 30 Oct 2026.

Frontend
Next.js, Tailwind CSS
CDN
Cloudflare
Email provider
Google Workspace

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Frequently asked

Is Guideline trustworthy and reputable?

StartupHub's Data Trust & Reputation score for Guideline is 80 out of 100, a trusted rating, based on site security posture, privacy practices, malware and phishing checks, and public reputation signals.

How much funding has Guideline raised?

Guideline has raised a total of $200M in funding.

How many employees does Guideline have?

Guideline has approximately 150 people on record.

SEC filings, insider activity, nonprofit links and pay benchmarks for Guideline:

Company details: from public sources. Funding: no announced round on file. Ownership: not yet claimed by the company. Scores: measured by named tools; each links to its method. Our rules