Alternatives to Estée Lauder
The top Consumer Goods companies similar to Estée Lauder, ranked by relevance (named competitors first, then how closely their sectors overlap) and our 0-100 AI-readiness score. Each links to a full profile with funding and team.
Soko Glam50RetailNew York, US$2.0M- L'L'Oréal85CosmeticsClichy, France
Fenty Beauty71CosmeticsSan Francisco, United States$2.8B
Bluemercury35RetailNew York, United States$1.6M
Stila Cosmetics25BeautyLos Angeles, United States
Ulta Beauty25RetailBolingbrook, United States$11.5M- RIRituals17RetailAmsterdam, Netherlands
Lise WatierBeautyMontreal, Canada
Cult BeautyE-commerceLondon, United Kingdom
SmashboxBeautyCulver City, United States
Inter IKEA Group94RetailDelft, Netherlands$13.4M
Bombas67RetailNew York, US$168.4M
SUGAR Cosmetics55BeautyMumbai, India$132.5M
Feetures54FootwearHickory, United States$1.5M
Italic51E-commerceLos Angeles, United States$13.0M- Crown Affair, .42Consumer GoodsLondon, United Kingdom
Wander Beauty41BeautyNew York, United States$10.0M
Embarc39Cannabis RetailFresno, United States$4.5M
E.L.F. Cosmetics37CosmeticsOakland, United States
Dollar General Corp.36RetailGoodlettsville, United States
Jeffree Star Cosmetics34Personal Care Product ManufacturingLos Angeles, US- Roxy Labs29ApparelHuntington Beach, United States
- LELe Groupe Optic 200027RetailParis, France
Aeropostale18RetailNew York City, United States- KRKrispy Kreme15Food & BeverageCharlotte, United States
- OKOkazii.ro10E-commerceBucharest, Romania
Starbucks10CoffeehouseSeattle, United States- TOTommy Hilfiger5FashionNew York, United States
- FOFood Concepts Pioneer LimitedFood & BeverageLagos, Nigeria
- PEPeach & LilyPersonal ProductsNew York, United States$575K
RuggableRetailGardena, US$1.4M
Dr. Dennis Gross SkincareSkincareNew York, United States- DODollar Tree Inc.RetailChesapeake, United States
Hourglass CosmeticsBeautyCulver City, United States
Walmart Inc.RetailBentonville, United States
Abercrombie & Fitch CompanyApparelNew Albany, United States
Amazon92E-commerceSeattle, United States$35.0B
Alcolase85BiotechnologyCopenhagen, Denmark$14.9B
Pinduoduo85E-commerceShanghai, China$6.4B
Placer.ai85Retail$241.0M
Wayfair85E-commerceBoston, United States$593.0M- ETEtsy85E-commerceBrooklyn, USA$63.0M
- FLFlipkart85E-commerceBengaluru, India$1.2B
- UNUnilever85Consumer GoodsLondon, United Kingdom
- EBeBay85E-commerceSan Jose, USA$63.0M
Procter & Gamble85Consumer GoodsCincinnati, USA
Peet's Coffee & Tea85Food & BeverageEmeryville, United States$21.9B- COCoca-Cola85Consumer GoodsAtlanta, USA
- REReckitt Benckiser85Consumer GoodsSlough, United Kingdom
- HAHANWHA75ConglomerateSeoul, South Korea
- STStarbucks' China unit73Coffeehouse ChainShanghai, China
Prada72FashionMilan, Italy$2.1B- PUPudu Robotics71RoboticsShenzhen, China$490.0M
Fabletics71Apparel & AccessoriesEl Segundo, United States$66.8M
Carbon713D PrintingRedwood City, United States$617.0M
Fetcherr70RetailTel Aviv, Israel$103.9M- EMeMAG70E-commerceBucharest, Romania$100.0M
- AMAmazon.com70E-commerceSeattle, United States$8.2B
Allbirds70Apparel & FashionSan Francisco, USA$150.0M
Flow68RetailTel Aviv, Israel$468.0M
| Company | Sector | HQ | Funding | Score |
|---|---|---|---|---|
| Soko Glam | Retail | New York, US | $2.0M | 50 |
| L'L'Oréal | Cosmetics | Clichy, France | — | 85 |
| Fenty Beauty | Cosmetics | San Francisco, United States | $2.8B | 71 |
| Bluemercury | Retail | New York, United States | $1.6M | 35 |
| Stila Cosmetics | Beauty | Los Angeles, United States | — | 25 |
| Ulta Beauty | Retail | Bolingbrook, United States | $11.5M | 25 |
| RIRituals | Retail | Amsterdam, Netherlands | — | 17 |
| Lise Watier | Beauty | Montreal, Canada | — | — |
| Cult Beauty | E-commerce | London, United Kingdom | — | — |
| Smashbox | Beauty | Culver City, United States | — | — |
| Inter IKEA Group | Retail | Delft, Netherlands | $13.4M | 94 |
| Bombas | Retail | New York, US | $168.4M | 67 |
| SUGAR Cosmetics | Beauty | Mumbai, India | $132.5M | 55 |
| Feetures | Footwear | Hickory, United States | $1.5M | 54 |
| Italic | E-commerce | Los Angeles, United States | $13.0M | 51 |
| Consumer Goods | London, United Kingdom | — | 42 | |
| Wander Beauty | Beauty | New York, United States | $10.0M | 41 |
| Embarc | Cannabis Retail | Fresno, United States | $4.5M | 39 |
| E.L.F. Cosmetics | Cosmetics | Oakland, United States | — | 37 |
| Dollar General Corp. | Retail | Goodlettsville, United States | — | 36 |
| Jeffree Star Cosmetics | Personal Care Product Manufacturing | Los Angeles, US | — | 34 |
| Apparel | Huntington Beach, United States | — | 29 | |
| LELe Groupe Optic 2000 | Retail | Paris, France | — | 27 |
| Aeropostale | Retail | New York City, United States | — | 18 |
| KRKrispy Kreme | Food & Beverage | Charlotte, United States | — | 15 |
| OKOkazii.ro | E-commerce | Bucharest, Romania | — | 10 |
| Starbucks | Coffeehouse | Seattle, United States | — | 10 |
| TOTommy Hilfiger | Fashion | New York, United States | — | 5 |
| FOFood Concepts Pioneer Limited | Food & Beverage | Lagos, Nigeria | — | — |
| PEPeach & Lily | Personal Products | New York, United States | $575K | — |
| Ruggable | Retail | Gardena, US | $1.4M | — |
| Dr. Dennis Gross Skincare | Skincare | New York, United States | — | — |
| DODollar Tree Inc. | Retail | Chesapeake, United States | — | — |
| Hourglass Cosmetics | Beauty | Culver City, United States | — | — |
| Walmart Inc. | Retail | Bentonville, United States | — | — |
| Abercrombie & Fitch Company | Apparel | New Albany, United States | — | — |
| Amazon | E-commerce | Seattle, United States | $35.0B | 92 |
| Alcolase | Biotechnology | Copenhagen, Denmark | $14.9B | 85 |
| Pinduoduo | E-commerce | Shanghai, China | $6.4B | 85 |
| Placer.ai | Retail | — | $241.0M | 85 |
| Wayfair | E-commerce | Boston, United States | $593.0M | 85 |
| ETEtsy | E-commerce | Brooklyn, USA | $63.0M | 85 |
| FLFlipkart | E-commerce | Bengaluru, India | $1.2B | 85 |
| UNUnilever | Consumer Goods | London, United Kingdom | — | 85 |
| EBeBay | E-commerce | San Jose, USA | $63.0M | 85 |
| Procter & Gamble | Consumer Goods | Cincinnati, USA | — | 85 |
| Peet's Coffee & Tea | Food & Beverage | Emeryville, United States | $21.9B | 85 |
| COCoca-Cola | Consumer Goods | Atlanta, USA | — | 85 |
| REReckitt Benckiser | Consumer Goods | Slough, United Kingdom | — | 85 |
| HAHANWHA | Conglomerate | Seoul, South Korea | — | 75 |
| STStarbucks' China unit | Coffeehouse Chain | Shanghai, China | — | 73 |
| Prada | Fashion | Milan, Italy | $2.1B | 72 |
| PUPudu Robotics | Robotics | Shenzhen, China | $490.0M | 71 |
| Fabletics | Apparel & Accessories | El Segundo, United States | $66.8M | 71 |
| Carbon | 3D Printing | Redwood City, United States | $617.0M | 71 |
| Fetcherr | Retail | Tel Aviv, Israel | $103.9M | 70 |
| EMeMAG | E-commerce | Bucharest, Romania | $100.0M | 70 |
| AMAmazon.com | E-commerce | Seattle, United States | $8.2B | 70 |
| Allbirds | Apparel & Fashion | San Francisco, USA | $150.0M | 70 |
| Flow | Retail | Tel Aviv, Israel | $468.0M | 68 |