Alternatives to Under Armour
The top Sports Apparel companies similar to Under Armour, ranked by relevance (named competitors first, then how closely their sectors overlap) and our 0-100 AI-readiness score. Each links to a full profile with funding and team.
Gymshark66RetailSolihull, United Kingdom$261.0M
Ryderwear0Fitness ApparelGold Coast, Australia
Meituan86E-commerceBeijing, China
TikTok79Social MediaCulver City, United States$27.0B
Expedia76Travel TechSeattle, United States$4.2B
Gmarket72E-commerceIncheon, South Korea$1.2B
Line Corp72Consumer AppTokyo, Japan$1.4B
Angi70MarketplaceDenver, United States$114.0M
DANA70FintechJakarta, Indonesia$200.0M
Zip (Formerly Quadpay)70FintechSydney, Australia$1.3B- MAMAЁLYS65E-commerceParis, France$30.0M
New Era Cap64RetailBuffalo, United States$1.5B
Affirm64FintechSan Francisco, United States$1.9B
StockX63E-commerceDetroit, United States$495.0M
Stitch Fix63E-commerceSan Francisco, USA
Pattern Com63E-commerceSalt Lake City, United States$277.0M
Retrofit62Agentic AI$31.2M
CookUnity62FoodTechNew York, United States$608.7M- STStan62Creator EconomyLos Angeles, United States$13.5M
Headout62Travel TechNew York, United States$53.0M
Sympla62Event ManagementRio de Janeiro, Brazil
Skyscanner62Travel TechEdinburgh, United Kingdom$26.0M
Zepto62Food DeliveryMumbai, India$1.3B
Scalapay61FintechMilan, Italy$781.5M
Mixtiles61PhotoTel Aviv, Israel$35.0M
Afterpay61FintechMelbourne, Australia$1.0B
GetYourGuide61Travel TechBerlin, Germany$894.5M
Cider61E-commerceSingapore, Singapore$140.0M
Poizon61E-commerceShanghai, China$53.0M- KUKuaishou Technology60Social PlatformBeijing, China$2.0B
Whatnot59MarketplaceLos Angeles, USA
Momondo59Travel TechCopenhagen, Denmark$90.0M
Karma58RetailNew York, United States$26.2M
Welcome Pickups58TravelAthens, Greece$9.3M- FAFacily58Social CommerceSão Paulo, Brazil$367.0M
Klook58Travel TechHong Kong, Hong Kong$926.5M
Ixigo57Travel TechGurugram, India$239.0M
Rentoza57E-commerceSandton, South Africa$7.3M
Acloset56Artificial IntelligenceSeoul, South Korea$63.0M
Sezzle56FintechMinneapolis, United States$285.0M
Spotawheel56AutomotiveAthens, Greece$725.2M
Shopify55E-commerce PlatformOttawa, Canada$122.3M
Stash55FintechNew York City, United States$460.5M
Artsy55Art MarketplaceNew York, United States$94.8M- FAFaceit55GamingLondon, United Kingdom$80.5M
Joongonara54E-commerceSeoul, South Korea$134.1M
MadeiraMadeira54E-commerceCuritiba, Brazil- DODonde54RetailNew York, United States$10.0M
- MEMeesho54Social CommerceBengaluru, India$1.2B
Liv Up54FoodTechSão Paulo, Brazil$40.0M
Beacons AI54Creator EconomySan Francisco, United States$6.0M
elmenus54Food DeliveryCairo, Egypt$19.5M
Barkyn54E-commercePorto, Portugal
Feetures54FootwearHickory, United States$1.5M
Traveloka53Travel TechJakarta, Indonesia$606.0M- DEDealShare53E-commerceJaipur, India$1.6M
- PUPureple53Fashion TechSan Francisco, United States
Phlo53HealthTechGlasgow, United Kingdom$23.4M
Per Diem53RestaurantsNew York, United States
Nike52Athletic FootwearBeaverton, United States$2.8B
| Company | Sector | HQ | Funding | Score |
|---|---|---|---|---|
| Retail | Solihull, United Kingdom | $261.0M | 66 | |
| Fitness Apparel | Gold Coast, Australia | — | 0 | |
| E-commerce | Beijing, China | — | 86 | |
| Social Media | Culver City, United States | $27.0B | 79 | |
| Travel Tech | Seattle, United States | $4.2B | 76 | |
| E-commerce | Incheon, South Korea | $1.2B | 72 | |
| Consumer App | Tokyo, Japan | $1.4B | 72 | |
| Marketplace | Denver, United States | $114.0M | 70 | |
| Fintech | Jakarta, Indonesia | $200.0M | 70 | |
| Fintech | Sydney, Australia | $1.3B | 70 | |
| MAMAЁLYS | E-commerce | Paris, France | $30.0M | 65 |
| Retail | Buffalo, United States | $1.5B | 64 | |
| Fintech | San Francisco, United States | $1.9B | 64 | |
| E-commerce | Detroit, United States | $495.0M | 63 | |
| E-commerce | San Francisco, USA | — | 63 | |
| E-commerce | Salt Lake City, United States | $277.0M | 63 | |
| Agentic AI | — | $31.2M | 62 | |
| FoodTech | New York, United States | $608.7M | 62 | |
| STStan | Creator Economy | Los Angeles, United States | $13.5M | 62 |
| Travel Tech | New York, United States | $53.0M | 62 | |
| Event Management | Rio de Janeiro, Brazil | — | 62 | |
| Travel Tech | Edinburgh, United Kingdom | $26.0M | 62 | |
| Food Delivery | Mumbai, India | $1.3B | 62 | |
| Fintech | Milan, Italy | $781.5M | 61 | |
| Photo | Tel Aviv, Israel | $35.0M | 61 | |
| Fintech | Melbourne, Australia | $1.0B | 61 | |
| Travel Tech | Berlin, Germany | $894.5M | 61 | |
| E-commerce | Singapore, Singapore | $140.0M | 61 | |
| E-commerce | Shanghai, China | $53.0M | 61 | |
| KUKuaishou Technology | Social Platform | Beijing, China | $2.0B | 60 |
| Marketplace | Los Angeles, USA | — | 59 | |
| Travel Tech | Copenhagen, Denmark | $90.0M | 59 | |
| Retail | New York, United States | $26.2M | 58 | |
| Travel | Athens, Greece | $9.3M | 58 | |
| FAFacily | Social Commerce | São Paulo, Brazil | $367.0M | 58 |
| Travel Tech | Hong Kong, Hong Kong | $926.5M | 58 | |
| Travel Tech | Gurugram, India | $239.0M | 57 | |
| E-commerce | Sandton, South Africa | $7.3M | 57 | |
| Artificial Intelligence | Seoul, South Korea | $63.0M | 56 | |
| Fintech | Minneapolis, United States | $285.0M | 56 | |
| Automotive | Athens, Greece | $725.2M | 56 | |
| E-commerce Platform | Ottawa, Canada | $122.3M | 55 | |
| Fintech | New York City, United States | $460.5M | 55 | |
| Art Marketplace | New York, United States | $94.8M | 55 | |
| FAFaceit | Gaming | London, United Kingdom | $80.5M | 55 |
| E-commerce | Seoul, South Korea | $134.1M | 54 | |
| E-commerce | Curitiba, Brazil | — | 54 | |
| DODonde | Retail | New York, United States | $10.0M | 54 |
| MEMeesho | Social Commerce | Bengaluru, India | $1.2B | 54 |
| FoodTech | São Paulo, Brazil | $40.0M | 54 | |
| Creator Economy | San Francisco, United States | $6.0M | 54 | |
| Food Delivery | Cairo, Egypt | $19.5M | 54 | |
| E-commerce | Porto, Portugal | — | 54 | |
| Footwear | Hickory, United States | $1.5M | 54 | |
| Travel Tech | Jakarta, Indonesia | $606.0M | 53 | |
| DEDealShare | E-commerce | Jaipur, India | $1.6M | 53 |
| PUPureple | Fashion Tech | San Francisco, United States | — | 53 |
| HealthTech | Glasgow, United Kingdom | $23.4M | 53 | |
| Restaurants | New York, United States | — | 53 | |
| Athletic Footwear | Beaverton, United States | $2.8B | 52 |