
Similarweb
Similarweb provides digital intelligence data and analytics to help businesses understand market trends, competitor strategies, and consumer behavior.
About
Similarweb offers a platform that provides comprehensive digital data, including website traffic, app usage, keyword performance, and audience insights. It helps businesses, marketers, and analysts gain a competitive edge by understanding their market, competitors, and customers' digital journeys.
Listed competitors
Semrush is a leading online visibility management SaaS platform offering over 55 products and tools to help 10,000,000 digital marketers worldwide improve their online marketing results and workflow.
A global data-as-a-service company providing statistics, market data, and reports.
AI marketing platform for discoverability in search and AI.
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Public companies
Semrush offers a suite of tools for SEO, content marketing, competitor research, and market analysis, directly competing with Similarweb's digital intelligence offerings.
Competing product: Semrush
Adobe Analytics provides advanced web analytics and customer journey insights, overlapping with Similarweb's traffic and audience analysis capabilities, particularly for enterprise clients.
Competing product: Adobe Analytics
GA4 offers comprehensive website and app analytics, providing data on user behavior and traffic that competes with aspects of Similarweb's platform, especially for businesses focused on their own properties.
Competing product: Google Analytics 4 (GA4)
Oracle's marketing cloud solutions include analytics and data management tools that provide insights into customer behavior and market trends, competing with Similarweb's digital intelligence for marketing professionals.
Competing product: Oracle Cloud CX Marketing
Key facts
- Website
- similarweb.com
- Headquarters
- Tel Aviv, Israel
- Founded
- 2007
- Employees
- 1,271
- Total funding
- $258M (Secondary Transaction)
- Business model
- B2B
Similarweb pricing

Plans as published by Similarweb. Current prices on similarweb.com
Funding rounds
Tech stack
Detected on similarweb.com, last scanned 22 Sept 2026. Run your own scan
- Analytics
- Google Tag Manager
- Support
- Zendesk
- CMS / Builders
- ReadMe
- CDN
- AWS CloudFront
- Hosting
- AWS
- Email provider
- Google Workspace, SendGrid
- Email marketing
- Salesforce Pardot
- Maps
- Google Maps
Similarweb scores 89. Does yours?
That is its Ahrefs DR: the backlink strength of a domain, on the Ahrefs 0 to 100 scale. Paste your website and you get yours in about a minute.
5 reviews from Reddit gathered in one place
Hello, I use the SimilarWeb Chrome extension to estimate monthly visits and bounce rate. I use the free plan because it works for me. But the rate limiting is insane. I guess just 10-15 per 10 mins. It slows me down.
Similarweb vs Ahrefs for traffic research… which one lies less?. I’m not expecting perfect data, but I’m tired of making decisions off fantasy numbers. If you use both, which one is more useful for competitor sizing and channel mix? Or do y…
Had demos with Semrush, Ahrefs and SimilarWeb for AI visibility tracking. They feels very B2C heavy. Anyone have experience with these for B2B SaaS?. Just wrapped up demos with them for tracking my brand LLM visibility and I'm left a bit un…
Similarweb free is basically blocked now. If you’ve used SimilarWeb recently, you’ve probably noticed they’ve locked down most traffic data behind a very aggressive paywall . Their free tier is now borderline useless, with blocking that’s i…
Is SimilarWeb a good or useful SEO tool? Is it legitimate or respected?. I sign in for the free usage, and it lets me compare my blog to several others, and it gives some keyword ideas and stuff, and shows things like global rank, country r…
Each quote is copied word for word and links to where it was posted. Promotion and off-topic posts are filtered out.
Frequently asked
Is Similarweb trustworthy and reputable?
StartupHub's Data Trust & Reputation score for Similarweb is 64 out of 100, a generally safe rating, based on site security posture, privacy practices, malware and phishing checks, and public reputation signals.
How much funding has Similarweb raised?
Similarweb has raised a total of $258M in funding. The most recent round on record is Secondary Transaction.
How many employees does Similarweb have?
Similarweb has approximately 1,271 people on record.
Public record
SEC filings, insider activity, nonprofit links and pay benchmarks for Similarweb


