Rituals
Agent51Agent Readiness: 51/100. Top 25%. Measured by StartupHub.ai. Median 41.Trust84Data Trust: 84/100. Top 25%. Measured by StartupHub.ai. Median 61.A global beauty and wellness brand offering a wide range of personal care and home fragrance products.
About
Rituals is a cosmetics retailer that focuses on creating a wide range of personal care and home fragrance products inspired by ancient traditions and rituals. They aim to transform everyday routines into meaningful moments. The company has a significant customer base, with 41 million customers in its membership data.
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Key facts
- Website
- rituals.com
- Headquarters
- Amsterdam, North Holland, Netherlands
- Founded
- 2000
- Employees
- 10,000
- Business model
- B2C
Tech stack
Detected on rituals.com, last scanned 18 Sept 2026. Run your own scan
- Frontend
- Next.js
- CMS / Builders
- Salesforce
- Email provider
- Mimecast
- Cookie consent
- OneTrust
Rituals scores 77. Does yours?
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Frequently asked
Is Rituals trustworthy and reputable?
StartupHub's Data Trust & Reputation score for Rituals is 84 out of 100, a trusted rating, based on site security posture, privacy practices, malware and phishing checks, and public reputation signals.
How many employees does Rituals have?
Rituals has approximately 10,000 people on record.
Public record
SEC filings, insider activity, nonprofit links and pay benchmarks for Rituals
