Primary Wave
Primary Wave

Primary Wave

DR58Ahrefs DR: 58/100. Above median. Measured by Ahrefs. Median 44.Agent47Agent Readiness: 47/100. Above median. Measured by StartupHub.ai. Median 41.Trust79Data Trust: 79/100. Top 25%. Measured by StartupHub.ai. Median 61.

Independent music publishing, talent management, and brand marketing company focused on iconic music catalogs.

2006Active146New York City, United States

About

Primary Wave is a leading independent music publishing and talent management company that acquires and manages iconic music catalogs. They provide comprehensive services including brand marketing, digital strategy, and film/TV production to revitalize and monetize the legacies of legendary artists.

Key facts

Website
primarywave.com
Headquarters
New York City, United States
Founded
2006
Employees
146
Total funding
$2.0B
Business model
B2B

Tech stack

Detected on primarywave.com, last scanned 23 Oct 2026.

Frontend
Alpine.js, Tailwind CSS
Analytics
Google Analytics 4, Meta Pixel
CMS / Builders
WordPress, Shopify
Email provider
Microsoft 365
Email marketing
Mailchimp

Primary Wave scores 58. Does yours?

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Frequently asked

Is Primary Wave trustworthy and reputable?

StartupHub's Data Trust & Reputation score for Primary Wave is 79 out of 100, a generally safe rating, based on site security posture, privacy practices, malware and phishing checks, and public reputation signals.

How much funding has Primary Wave raised?

Primary Wave has raised a total of $2.0B in funding.

How many employees does Primary Wave have?

Primary Wave has approximately 146 people on record.

Public record

SEC filings, insider activity, nonprofit links and pay benchmarks for Primary Wave