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NiQ

NiQ

NiQ is a data intelligence company providing consumer insights through a privacy-centric approach.

1923Active29727

About

NiQ (formerly NielsenIQ) is a global measurement and data analytics company that provides consumer insights. They offer a comprehensive understanding of consumer behavior, market trends, and competitive landscapes across various industries. NiQ emphasizes a privacy-centric approach to data collection and analysis.

Technology stack

detected 2026-06-16
Est. monthly stack spend~$1,950/mo
EmailMicrosoft 365
Hosting
Azure
Stack
WordPress
Analytics
Microsoft ClarityJetpack / WP.com Stats
SEO
Yoast SEO
Support
IntercomHubSpot
Maps
Mapbox
Video
Vimeo
Cookie consent
OneTrust
Email marketing
HubSpot Forms
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Frequently asked

What does NiQ do?

NiQ (formerly NielsenIQ) is a global measurement and data analytics company that provides consumer insights. They offer a comprehensive understanding of consumer behavior, market trends, and competitive landscapes across various industries. NiQ emphasizes a privacy-centric approach to data collection and analysis.

How much funding has NiQ raised?

NiQ has raised a total of $2.7B in funding. The most recent round on record is Acquisition.

Where is NiQ headquartered?

NiQ is headquartered in Chicago, United States.

When was NiQ founded?

NiQ was founded in 1923.

What industry does NiQ operate in?

NiQ operates in Data Analytics, Consumer Insights, Market Research, Retail Analytics, Brand Intelligence, Media Measurement.

How many employees does NiQ have?

NiQ has approximately 29727 people on record.