
Lavender
An AI-powered coaching tool designed to help sales reps write better emails and improve their closing rates.
About
Lavender is an AI-powered sales email coaching platform that helps sales teams humanize the sales process and write better emails faster. It provides email intelligence, personalization assistance, recipient research, email scoring, and coaching to help thousands of sellers get more replies in less time.
Listed competitors
Klaviyo is the only CRM built for B2C brands, powered by a built-in data platform and AI insights to unify marketing automation, analytics, and customer service for personalized experiences and accelerated growth.
AI-powered platform generating personalized cold outreach emails for B2B sales teams.
AI-powered content creation and marketing platform for businesses to scale content and unify brand experience.
AI-native sales engagement platform that automates outbound prospecting and content personalization.
Also in this space
AI-powered sales copilot that rides live calls with BDRs for real-time objection handling and follow-ups.
In AI Agent
AI-powered creative studio for game development.
Shares AI Tools & Apps, Vertical SaaS
AI-native SaaS company empowering businesses with AdTech and MarTech solutions for data-driven decision-making.
Shares AI Tools & Apps, Vertical SaaS
AI for financial decision-making and analysis.
Shares AI Tools & Apps, Agentic AI
AI-powered platform for tracking and improving brand visibility across AI search engines.
Shares AI Search Engine, MarTech
Fullpath is the automotive industry's leading Customer Data and Experience Platform (CDXP) for car dealerships, offering an AI ecosystem for data management and AI-driven marketing solutions.
Shares Agentic AI, Enterprise Software
Key facts
- Website
- lavender.ai
- Headquarters
- New York, United States
- Founded
- 2020
- Employees
- 132
- Total funding
- $11M (Series A)
- Business model
- B2B
Funding rounds
| Date | Round | Amount | Lead investors |
|---|---|---|---|
| 2 Feb 2023 | Series A | $11M | Norwest Venture Partners |
Tech stack
Detected on lavender.ai, last scanned 20 Oct 2026. Run your own scan
- Compliance
- SOC 2, GDPR
- Frontend
- Tailwind CSS
- Analytics
- Google Tag Manager, PostHog
- CMS / Builders
- Webflow
- CDN
- Cloudflare
- Email provider
- Google Workspace
- Email marketing
- Customer.io
Lavender scores 71. Does yours?
That is its Ahrefs DR: the backlink strength of a domain, on the Ahrefs 0 to 100 scale. Paste your website and you get yours in about a minute.
Frequently asked
Is Lavender trustworthy and reputable?
StartupHub's Data Trust & Reputation score for Lavender is 95 out of 100, a trusted rating, based on site security posture, privacy practices, malware and phishing checks, and public reputation signals.
How much funding has Lavender raised?
Lavender has raised a total of $11M in funding. The most recent round on record is Series A.
How many employees does Lavender have?
Lavender has approximately 132 people on record.
Public record
SEC filings, insider activity, nonprofit links and pay benchmarks for Lavender


