Gusto
Gusto

Gusto

DR86Ahrefs DR: 86/100. Top 25%. Measured by Ahrefs. Median 44.Agent25Agent Readiness: 25/100. Bottom 25%. Measured by StartupHub.ai. Median 41.Trust72Data Trust: 72/100. Above median. Measured by StartupHub.ai. Median 61.

Gusto is an all-in-one HR platform providing payroll, benefits, and HR management solutions for small and medium-sized businesses.

2011Active2,690San Francisco, USA

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About

Launched in 2011 as ZenPayroll, Gusto serves more than 300,000 businesses nationwide. Each year we process tens of billions of dollars of payroll and provide employee benefits, like health insurance and 401(k) accounts, while helping companies create incredible work places. Through one refreshingly easy, integrated platform, we automate and simplify your payroll, benefits, and HR, all while providing expert support.

Key facts

Website
gusto.com
Founded
2011
Employees
2,690
Total funding
$856M
Business model
B2B

Funding rounds

Funding rounds raised by Gusto
DateRoundAmountPost-moneyLead investors
10 Jun 2025Undisclosed round$200M
12 May 2022Series E$55M$10.0B
11 Aug 2021Series E$175M$9.5BT. Rowe Price Investment Management
24 Jul 2019Series D$200MFidelity Management and Research Company, Generation Investment Management
31 Jul 2018Series C$140MT. Rowe Price Investment Management, DFO Management, Dragoneer Investment Group, Y Combinator
21 Dec 2015Series B$60M$560MCapitalG, Emergence Capital
19 Feb 2014Series A$20M$125MGeneral Catalyst
11 Dec 2012Seed$6MGV

Tech stack

Detected on gusto.com, last scanned 10 Jun 2026.

Frontend
Next.js
CDN
Cloudflare
Email provider
Google Workspace
Cookie consent
OneTrust
Video / media
Cloudinary
Affiliate program
Self-hosted affiliate

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Frequently asked

What does Gusto do?

You and your employees will get the peace of mind you need to do your best work.

Is Gusto trustworthy and reputable?

StartupHub's Data Trust & Reputation score for Gusto is 72 out of 100, a generally safe rating, based on site security posture, privacy practices, malware and phishing checks, and public reputation signals.

How much funding has Gusto raised?

Gusto has raised a total of $856M in funding.

How many employees does Gusto have?

Gusto has approximately 2,690 people on record.

Does Gusto have an affiliate program?

Yes, Gusto has an affiliate program. The program runs on Self-hosted affiliate. Register here: www.gusto.com/affiliates

Public record

SEC filings, insider activity, nonprofit links and pay benchmarks for Gusto