
Brox
Predictive human intelligence startup creating digital twins of real people for market research and experimentation.
About
Brox is a predictive human intelligence startup that creates a 'parallel universe' populated by 60,000 digital twins of real, living human beings. These digital twins are one-to-one behavioral replicas, built from exhaustive interviews and deep psychological data, allowing enterprises to run unlimited experiments and anticipate human reactions to global events, product releases, and market shifts. The company aims to transform traditional market research by replacing statistical models with behavioral replicas, offering a faster, more insightful approach for large enterprises in sectors like finance and pharmaceuticals.
Listed competitors
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Public companies
Brox and Qualtrics both offer platforms for market research and insights, with Qualtrics providing a broader suite of experience management tools that could compete for the same enterprise research budgets.
Competing product: Qualtrics Experience Management Platform
NielsenIQ's BASES AI Screener, launched in 2025, directly competes with Brox's offering by using AI to compress innovation screening and provide faster insights for product development.
Competing product: BASES AI Screener
While broader, Google Trends offers tools for topic discovery and keyword research that can provide market insights, potentially competing with some of Brox's early-stage market validation and trend-spotting capabilities.
Competing product: Google Trends
Key facts
- Website
- brox.ai
- Headquarters
- Amsterdam, Netherlands
- Founded
- 2022
- Employees
- 14
- Total funding
- $5M (strategic funding round)
- Business model
- B2B
Funding rounds
| Date | Round | Amount | Lead investors |
|---|---|---|---|
| 15 Jan 2024 | strategic funding round | Undisclosed | |
| 3 Oct 2023 | Seed | $2M | |
| 1 Jan 2022 | Seed | $3M |
Tech stack
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- Compliance
- SOC 2
- Analytics
- Plausible
- CDN
- Cloudflare
- Email provider
- Google Workspace
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Frequently asked
Is Brox trustworthy and reputable?
StartupHub's Data Trust & Reputation score for Brox is 85 out of 100, a trusted rating, based on site security posture, privacy practices, malware and phishing checks, and public reputation signals.
How much funding has Brox raised?
Brox has raised a total of $5M in funding. The most recent round on record is strategic funding round.
How many employees does Brox have?
Brox has approximately 14 people on record.
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A global pharmaceutical and biotechnology corporation developing innovative medicines and vaccines for various therapeutic areas.
Enterprise Pharma
Confirmed customers of Brox.
SEC filings, insider activity, nonprofit links and pay benchmarks for Brox:
Company details: from public sources. Funding: no announced round on file. Ownership: not yet claimed by the company. Scores: measured by named tools; each links to its method. Our rules


