Amount$400M
Post-money valuation$8B
SeriesSeries G
AnnouncedAug 2, 2011
SectorSocial Media Management
Solid
A solid round with healthy fundamentals.
Round size vs peers
Larger than the typical Series G round (2.7×).
Syndicate size
Healthy syndicate of 3 investors.
Insider conviction
All-new money — no prior investors re-upped.
Investor track record
Mostly newer or unproven managers.
Heuristic read of round size vs peers, syndicate size, insider conviction, and investor track record. Not investment advice.
vs. Series G rounds (105)
Round size distribution70th pct
smaller Series G roundslarger
Post-money valuation57th pct
$160Mthis round: $8B$25B
vs. Social Media Management (10)
Round size in sector80th pct
$5Mthis round: $400M$400M
