HubSpot vs Mrkter
HubSpot vs Mrkter, compared side by side on 13 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: HubSpot is on 30/100 and Mrkter on 24/100.
Where each one leads
HubSpot
- our overall score: 30/100 against 24/100
- domain rating: 93/100 against 50/100
- headcount: 7,000 against 125
Mrkter
Leads on none of the measures we hold for both companies.
At a glance
| Measure | HubSpot | Mrkter |
|---|---|---|
| What it is | CRM, marketing, sales, and customer service software. | Marketing operations OS for SMEs, streamlining workflows and improving efficiency. |
| Category | Software, CRM, Marketing Automation, Sales Enablement | MarTech, AdTech, SMB Software, Workflow Automation |
| Sells toBusiness model | B2B | B2B |
| Offering | Software | Software |
| Founded | 2006 | 2021 |
| Headquarters | Cambridge, USA | Tel Aviv, Israel |
| Status | Active | Active |
Size, funding and growth
| Measure | HubSpot | Mrkter |
|---|---|---|
| Employees | 7,000 | 125 |
| Headcount growthLast 12 months | Not published | +141.9% |
| LinkedIn followers | Not published | 2,890 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | HubSpot | Mrkter |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 30/100 | 24/100 |
| Traction | 20/100 | 20/100 |
| Team | 20/100 | Not published |
| Community | 8/100 | Not published |
| Search visibility | 59/100 | 35/100 |
| Agent readinessHow well an AI agent can read and act on the site | D (53/100) | D (58/100) |
| Domain ratingLink authority, 0-100 | 93/100 | 50/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | HubSpot | Mrkter |
|---|---|---|
| CDN | Cloudflare | Not detected |
| Frameworks | Not detected | Tailwind CSS |
| Support stack | HubSpot | Not detected |
| Agentic commerceMachine-readable checkout or agent payment rails | Not detected | X402, AP2 |
HubSpot vs Mrkter: common questions
Which is better, HubSpot or Mrkter?
On our 0-100 score HubSpot rates higher (30/100 against 24/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 13 data points above: read the rows that match what you are buying for.
How do HubSpot and Mrkter compare on the numbers?
HubSpot leads on our overall score (30/100 against 24/100), domain rating (93/100 against 50/100), headcount (7,000 against 125).
Read the full HubSpot review and pricing or the Mrkter review and pricing. You can also browse other HubSpot alternatives we track.