HoneyBook vs Thryv
HoneyBook vs Thryv, compared side by side on 22 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: HoneyBook is on 70/100 and Thryv on 56/100.
Where each one leads
HoneyBook
- our overall score: 70/100 against 56/100
- funding raised: $465M against $200M
Thryv
- agent readiness: 55/100 against 41/100
- headcount: 5,874 against 323
- LinkedIn following: 185,545 against 22,769
At a glance
| Measure | HoneyBook | Thryv |
|---|---|---|
| What it is | An AI-powered clientflow management platform helping independent businesses streamline billing, contracts, and client communication. | All-in-one small business management software for marketing, sales, and customer service. |
| Category | SMB Software, Fintech, Payments, Workflow Automation | SMB Software, Marketing Automation, CRM, Appointment Scheduling |
| Sells toBusiness model | B2B | B2B |
| Offering | Platform | Software |
| Founded | 2013 | 2014 |
| Headquarters | San Francisco, United States | Dallas, United States |
| Status | Active | Active |
Size, funding and growth
| Measure | HoneyBook | Thryv |
|---|---|---|
| Employees | 323 | 5,874 |
| Headcount growthLast 12 months | +5.8% | Not published |
| Total funding | $465M | $200M |
| Latest round | Series E | Series C |
| Valuation | $2.4B | Not published |
| LinkedIn followers | 22,769 | 185,545 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | HoneyBook | Thryv |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 70/100 | 56/100 |
| Traction | 60/100 | 60/100 |
| Team | 70/100 | 20/100 |
| Community | 20/100 | Not published |
| Search visibility | 51/100 | 35/100 |
| Quality | 78/100 | 68/100 |
| Agent readinessHow well an AI agent can read and act on the site | D (41/100) | D (55/100) |
| Domain ratingLink authority, 0-100 | 89/100 | 87/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | HoneyBook | Thryv |
|---|---|---|
| Hosting | AWS | Not detected |
| CDN | Cloudflare | Cloudflare |
| CMS | Webflow | WordPress |
| Frameworks | Not detected | Jquery, Bootstrap |
| Analytics | Google Analytics 4 | Google Tag Manager |
| Support stack | Intercom | HubSpot |
HoneyBook vs Thryv: common questions
Which is better, HoneyBook or Thryv?
On our 0-100 score HoneyBook rates higher (70/100 against 56/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 22 data points above: read the rows that match what you are buying for.
How do HoneyBook and Thryv compare on the numbers?
HoneyBook leads on our overall score (70/100 against 56/100), funding raised ($465M against $200M). Thryv leads on agent readiness (55/100 against 41/100), headcount (5,874 against 323), LinkedIn following (185,545 against 22,769).
Read the full HoneyBook review and pricing or the Thryv review and pricing. You can also browse other HoneyBook alternatives we track.