Birdie vs FullStory
Birdie vs FullStory, compared side by side on 20 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Birdie is on 63/100 and FullStory on 66/100.
Where each one leads
Birdie
Leads on none of the measures we hold for both companies.
FullStory
- agent readiness: 53/100 against 47/100
- domain rating: 84/100 against 53/100
- headcount: 570 against 165
- funding raised: $135M against $52.3M
- LinkedIn following: 42,151 against 28,185
At a glance
| Measure | Birdie | FullStory |
|---|---|---|
| What it is | Smart homecare technology platform for agencies to streamline operations and improve care quality. | Digital experience intelligence platform that records and analyzes user interactions to optimize digital products. |
| Category | HealthTech, Elder and Disabled Care, Home Healthcare, Vertical SaaS | UX Analytics, Digital Experience Intelligence, Customer Behavior Analytics, Product Analytics |
| Sells toBusiness model | B2B | B2B |
| Offering | Software | Software |
| Founded | 2017 | 2014 |
| Headquarters | London, United Kingdom | Atlanta, United States |
| Status | Active | Active |
Size, funding and growth
| Measure | Birdie | FullStory |
|---|---|---|
| Employees | 165 | 570 |
| Headcount growthLast 12 months | -13.6% | Not published |
| Total funding | $52.3M | $135M |
| Latest round | Series B | Series D |
| Valuation | $158M | $1.8B |
| LinkedIn followers | 28,185 | 42,151 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Birdie | FullStory |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 63/100 | 66/100 |
| Traction | 59/100 | 60/100 |
| Team | 70/100 | 70/100 |
| Search visibility | 35/100 | 29/100 |
| Quality | 68/100 | 78/100 |
| Agent readinessHow well an AI agent can read and act on the site | D (47/100) | D (53/100) |
| Domain ratingLink authority, 0-100 | 53/100 | 84/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Birdie | FullStory |
|---|---|---|
| Hosting | Not detected | Netlify |
| CDN | Cloudflare | Netlify |
| CMS | Webflow | Not detected |
| Analytics | Google Tag Manager | Not detected |
Birdie vs FullStory: common questions
Which is better, Birdie or FullStory?
On our 0-100 score FullStory rates higher (66/100 against 63/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 20 data points above: read the rows that match what you are buying for.
How do Birdie and FullStory compare on the numbers?
FullStory leads on agent readiness (53/100 against 47/100), domain rating (84/100 against 53/100), headcount (570 against 165), funding raised ($135M against $52.3M), LinkedIn following (42,151 against 28,185).
Read the full Birdie review and pricing or the FullStory review and pricing. You can also browse other Birdie alternatives we track.

