Afterpay vs Paidy
Afterpay vs Paidy, compared side by side on 19 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Afterpay is on 62/100 and Paidy on 60/100.
Where each one leads
Afterpay
- agent readiness: 37/100 against 21/100
- funding raised: $1.0B against $273M
Paidy
Leads on none of the measures we hold for both companies.
At a glance
| Measure | Afterpay | Paidy |
|---|---|---|
| What it is | Buy Now, Pay Later service enabling interest-free installment payments for consumers. | A digital payment service offering buy now, pay later options. |
| Category | Fintech, Payments, Embedded Finance, Consumer App | Not published |
| Sells toBusiness model | B2B2C | B2B2C |
| Offering | Platform | Platform |
| Founded | 2014 | 2008 |
| Headquarters | Melbourne, Australia | Tokyo, Japan |
| Status | Active | Active |
Size, funding and growth
| Measure | Afterpay | Paidy |
|---|---|---|
| Employees | Not published | 175 |
| Total funding | $1.0B | $273M |
| Latest round | Series F | Series B |
| Valuation | $2.8B | Not published |
| LinkedIn followers | Not published | 6,773 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Afterpay | Paidy |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 62/100 | 60/100 |
| Traction | 40/100 | 60/100 |
| Team | 60/100 | 70/100 |
| Community | 8/100 | Not published |
| Search visibility | 12/100 | 33/100 |
| Quality | 78/100 | 68/100 |
| Agent readinessHow well an AI agent can read and act on the site | F (37/100) | F (21/100) |
| Domain ratingLink authority, 0-100 | 90/100 | 82/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Afterpay | Paidy |
|---|---|---|
| Hosting | Not detected | AWS |
| CDN | Cloudflare | CloudFront |
| Frameworks | Next.js, Svelte, Jquery | Gatsby |
| Payments | Afterpay | Not detected |
| Analytics | Amplitude | Google Tag Manager |
| Open source | Yes | No |
Afterpay vs Paidy: common questions
Which is better, Afterpay or Paidy?
On our 0-100 score Afterpay rates higher (62/100 against 60/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 19 data points above: read the rows that match what you are buying for.
How do Afterpay and Paidy compare on the numbers?
Afterpay leads on agent readiness (37/100 against 21/100), funding raised ($1.0B against $273M).
Read the full Afterpay review and pricing or the Paidy review and pricing. You can also browse other Afterpay alternatives we track.

