About
Zappi is a consumer insights platform that combines consumer data and AI to deliver connected insights for brands. It offers solutions for product innovation, advertising development, and brand health tracking, enabling businesses to create successful products, develop better ads, and build winning brands. Zappi serves brands looking to gain market share and lead their categories by keeping the consumer at the center of their decision-making.
Key facts
At-a-glance profile data
- Website
- zappi.io
- Headquarters
- London, United Kingdom
- Founded
- 2012
- Employees
- 316
- Total funding
- $31M (Series B)
- Business model
- B2B
Zappi pricing
| Plan | Price | Includes |
|---|---|---|
| Premium | Contact sales | Unlimited users for large scale use, Full access to solutions portfolio within innovation, advertising and brand, Custom branded domain |
| Enterprise | Contact sales | Unlimited users from teams globally for global scale use, Full access to solutions portfolio within innovation, advertising and market, Solutions and system tailoring with maintenance included |
Pricing is Talk to sales only with no listed prices. Platform subscription plus credit bundle to fund research and optional professional services. Limited pilots available to validate platform.
Plans as published by Zappi, checked September 2026. Current prices on zappi.io
Funding rounds
| Date | Round | Amount | Lead investors |
|---|---|---|---|
| 21 Sept 2021 | Series B | $20M | Insight Partners |
| 1 Mar 2016 | Series A | $10M | Accel Partners |
| 1 Jul 2014 | Seed | $1M | - |
Tech stack
Detected on zappi.io, last scanned 13 Sept 2026. Run your own scan
- Analytics
- Google Tag Manager
- Support
- HubSpot, Circle
- CDN
- Cloudflare
- Hosting
- AWS
- Email provider
- Google Workspace
- Email marketing
- HubSpot Forms
Frequently asked
How much funding has Zappi raised?
Zappi has raised a total of $31M in funding. The most recent round on record is Series B.
How many employees does Zappi have?
Zappi has approximately 316 people on record.

