inriver
inriver

inriver

Measured by AhrefsDR71Ahrefs DR: 71/100. Top 25%. Measured by Ahrefs. Median 44.Measured by StartupHub.aiAgent45Agent Readiness: 45/100. Above median. Measured by StartupHub.ai. Median 41.Measured by Google PageSpeedSpeed53Site Speed: 53/100. Below median. Measured by Google PageSpeed. Median 62.Measured by StartupHub.aiTrust88Data Trust: 88/100. Top 25%. Measured by StartupHub.ai. Median 61.

inriver provides a cloud-based Product Information Management (PIM) solution for businesses to manage, enrich, and distribute product data.

2007Active287Malmö, Sweden

About

inriver offers a comprehensive Product Information Management (PIM) platform that helps brands, manufacturers, and retailers centralize, enrich, and distribute product data across all digital and physical sales channels. Their AI-powered solution aims to turn product information into strategic assets, driving revenue and enhancing customer experiences through a single source of truth.

Key facts

Website
inriver.com
Headquarters
Malmö, Sweden
Founded
2007
Employees
287
Total funding
$42M (Series C)
Business model
B2B

Funding rounds

Funding rounds raised by inriver
DateRoundAmountLead investors
2 Nov 2020Series C$32M
22 May 2014Series A$10MVerdane

Tech stack

Detected on inriver.com, last scanned 3 Nov 2026.

Frontend
jQuery, Bootstrap
Analytics
Google Tag Manager
SEO
Yoast SEO
Support
Drift, Zendesk
CMS / Builders
WordPress
Email provider
Microsoft 365, SendGrid
Cookie consent
Cookiebot
Booking / scheduling
Chili Piper
Video / media
YouTube

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Frequently asked

Is inriver trustworthy and reputable?

StartupHub's Data Trust & Reputation score for inriver is 88 out of 100, a trusted rating, based on site security posture, privacy practices, malware and phishing checks, and public reputation signals.

How much funding has inriver raised?

inriver has raised a total of $42M in funding. The most recent round on record is Series C.

How many employees does inriver have?

inriver has approximately 287 people on record.

SEC filings, insider activity, nonprofit links and pay benchmarks for inriver:

Company details: from public sources. Funding: no announced round on file. Ownership: not yet claimed by the company. Scores: measured by named tools; each links to its method. Our rules