Everlane
Direct-to-consumer apparel brand focused on ethical manufacturing and transparent pricing.
About
Everlane is an online retailer that sells clothing, shoes, and accessories. The company is known for its commitment to ethical manufacturing practices and transparent pricing, sharing the true cost of its products with customers. Everlane targets consumers who value quality, sustainability, and modern design.
Listed competitors
Sustainable fashion brand offering stylish, eco-friendly clothing for women.
Direct-to-consumer apparel brand focused on ethical manufacturing and transparent pricing.
“Before I got pregnant everlane used to be one of my go tos but then I heard they greenwashed and saw they had either “it’s a start” or “not…” r/ethicalfashion
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Key facts
- Website
- everlane.com
- Headquarters
- San Francisco, United States
- Founded
- 2010
- Total funding
- $70M (Series C)
- Business model
- B2C
Funding rounds
Tech stack
Detected on everlane.com, last scanned 5 Nov 2026. Run your own scan
- Frontend
- jQuery
- Observability
- Bugsnag
- CMS / Builders
- Shopify
- CDN
- Cloudflare
- Email provider
- Google Workspace
- Email marketing
- Klaviyo
Measured, not editorial
Ahrefs DR
Measured by Ahrefs
Strength of the site’s backlink profile, on Ahrefs’ 0-100 Domain Rating scale. Licensed third-party data, not our opinion.81/100
Top 25%
Agent Readiness
Measured by StartupHub.ai
How well an AI agent can read and use this site: structured data, clean markup, and whether key facts are reachable without running JavaScript. We scan the live site.58/100
Top 25%
Data Trust
Measured by StartupHub.ai
Whether this company is a safe place to put your data: security posture, privacy signals, and reputation evidence we could verify.90/100
Top 25% · 1,337 scored
API & MCP Security
Measured by StartupHub.ai
What this company’s API or MCP server gives an anonymous stranger: transport, whether anything answers without credentials, CORS, response headers and, when an MCP server replies, which of its tools can be called with no key. Scanned live, on request, because a security verdict months old is worse than none.Test your Ahrefs DR
The backlink strength of a domain, on the Ahrefs 0 to 100 scale. About a minute.
5 reviews from Reddit gathered in one place
now that everlane quality is inevitably going to take a nosedive, wondering what other clothings brands are stylistically similar/in roughly the same price strata? edit: sorry, should have included the explainer that everlane was bought by…
Yikes. I‘ve been bummed about Everlane going so downhill, seems they have finally sold out
Cactus leather has been adopted by major brands such as Karl Lagerfeld, H&M, Fossil, Everlane, Adidas,
Considering a buying a few things off Everlane, mainly their flannel shorts, but most of the items are final sale. Not sure how the quality is
Before I got pregnant everlane used to be one of my go tos but then I heard they greenwashed and saw they had either “it’s a start” or “not good enough” on good on you (can’t remember which). Gotta buy new pants now and I noticed everlane i…
Each quote is copied word for word and links to where it was posted. Promotion and off-topic posts are filtered out.
Frequently asked
Is Everlane trustworthy and reputable?
StartupHub's Data Trust & Reputation score for Everlane is 90 out of 100, a trusted rating, based on site security posture, privacy practices, malware and phishing checks, and public reputation signals.
How much funding has Everlane raised?
Everlane has raised a total of $70M in funding. The most recent round on record is Series C.
SEC filings, insider activity, nonprofit links and pay benchmarks for Everlane:
Company details: from public sources. Funding: no announced round on file. Ownership: not yet claimed by the company. Scores: measured by named tools; each links to its method. Our rules

