About
eMAG is the largest online retailer in Romania and a significant player in the Eastern European e-commerce market. Founded in 2001, it offers a vast selection of products across various categories, including electronics, home appliances, fashion, books, and more. The company has expanded its operations to include other countries like Bulgaria, Hungary, and Poland.
Key facts
At-a-glance profile data
- Website
- emag.ro
- Headquarters
- Bucharest, Romania
- Founded
- 2001
- Employees
- 3,612
- Total funding
- $100M (Series D)
- Business model
- B2C
Funding rounds
| Date | Round | Amount | Lead investors |
|---|---|---|---|
| 16 Nov 2017 | Series D | $100M | - |
Tech stack
Detected on emag.ro, last scanned 15 Sept 2026. Run your own scan
- Compliance
- GDPR
- Frontend
- Bootstrap
- Analytics
- Google Tag Manager
- CDN
- AWS CloudFront
- Email provider
- Self-hosted
Frequently asked
What does eMAG do?
eMAG is known for its extensive product catalog, competitive pricing, fast delivery services, and a strong focus on customer experience, including its own logistics network and physical stores (eMAG showrooms).
How much funding has eMAG raised?
eMAG has raised a total of $100M in funding. The most recent round on record is Series D.
How many employees does eMAG have?
eMAG has approximately 3,612 people on record.

