Basis TechnologiesBasis Technologies
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Basis Technologies

Omnichannel media automation and programmatic advertising platform for enterprise advertisers.

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About

Basis Technologies (formerly Centro) provides a unified media automation and programmatic advertising platform that consolidates digital operations across programmatic, publisher-direct, connected TV, search, and social channels. Their platform streamlines campaign planning, workflow automation, cross-channel buying, and universal reporting for enterprise marketing teams. Founded in 2001 and headquartered in Chicago, Basis users report a 35% increase in productivity and 43% reduction in time spent on media operations.

Technology stack

detected 2026-06-18
Est. monthly stack spend~$90/mo
CDN
Cloudflare
EmailMimecast
gateway-fronted
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Frequently asked

What does Basis Technologies do?

Basis Technologies (formerly Centro) provides a unified media automation and programmatic advertising platform that consolidates digital operations across programmatic, publisher-direct, connected TV, search, and social channels. Their platform streamlines campaign planning, workflow automation, cross-channel buying, and universal reporting for enterprise marketing teams. Founded in 2001 and headquartered in Chicago, Basis users report a 35% increase in productivity and 43% reduction in time spe…

Where is Basis Technologies headquartered?

Basis Technologies is headquartered in Chicago, United States.

When was Basis Technologies founded?

Basis Technologies was founded in 2001.

What industry does Basis Technologies operate in?

Basis Technologies operates in AdTech, Programmatic Advertising, Demand-Side Platform, Marketing Automation, Connected TV Advertising, Omnichannel Advertising.