Nykaa
eDR70Effective DR: 70/100. Above median. Measured by StartupHub.ai. Median 68.Agent54Agent Readiness: 54/100. Top 25%. Measured by StartupHub.ai. Median 41.Nykaa is a leading Indian beauty and lifestyle retail company that offers a comprehensive selection of makeup, skincare, hair care, fragrances, bath and body, and luxury products for women and men. It operates through an omnichannel model, combining its e-commerce platform (nykaa.com) with a network of physical retail stores across India.
About
Nykaa is a leading Indian beauty and lifestyle retail company that offers a comprehensive selection of makeup, skincare, hair care, fragrances, bath and body, and luxury products for women and men. It operates through an omnichannel model, combining its e-commerce platform (nykaa.com) with a network of physical retail stores across India. The company also develops its own private label brands in beauty and fashion and has expanded into men's grooming and B2B distribution.
Key facts
- Website
- nykaa.com
- Headquarters
- Mumbai, India
- Business model
- B2C
Tech stack
Detected on nykaa.com, last scanned 25 Oct 2026. Run your own scan
- Hosting
- AWS
- Email provider
- Proofpoint, SendGrid
Test your Ahrefs DR
The backlink strength of a domain, on the Ahrefs 0 to 100 scale. About a minute.
14 reviews from Reddit and YouTube gathered in one place
I was waiting for this video nd absolutely loved it 😍 Ur swatches gives a clearity to us that how shades actual look like nd which we should buy I have watched so many videos of this nykaa plush but I didn't liked the colours coz I think t…
Is it better than mars matte mouse
Hi is it better, long lasting then kay beauty cashmere lip blur...
Wottagirl mystic island. The most perfect blend of florals and fresh fruits. nykaa matin . I was covered in this whole summer, its the most perfect green scent i own ,i don't get much rose in it, the amount of times i have been asked what i…
Most of the makeup is either purchased from Nykaa, Sephora, brand stores or makeupandu page on Instagram
I recently ordered menstrual cup from nykaa and girlies who are using it I need your advices as I'm about to use it for the first time :)
Seems totally transferable and no staying powet😂
As a responsible citizen, I’m urging everyone to be careful while ordering from Nykaa. I went through a very distressing experience — their team showed no concern for my safety or repeated pleas for help. Please think twice before trusting…
Yes mine too is tilted. Received damaged lipstick. Better to purchase from the store
Looks very waxy, tacky n cheap. Sorry for giving negative opinion
Looking better than kay hydera and loreal satin one.... They're more pigmented will definitely try
The shades are beautiful but the packaging is not soo good
I also got a real Ombre leather from Nykaa, when I showed in Nykaa unboxing video then he got scared that I would compare his perfume with the genuine one.
Update : I received a tv remote and a wrench in my nykaa order. They first said they’ll create a replacement for my order and will get back in 24-72 hours. Then today morning I noticed all my return requests were rejected.
is going to be about Nykaa perfumes. I've already spoken about one of the
these are three perfumes that I came across on Nykaa that were very
Each quote is copied word for word and links to where it was posted. Promotion and off-topic posts are filtered out.
Frequently asked
Is Nykaa trustworthy and reputable?
StartupHub's Data Trust & Reputation score for Nykaa is 64 out of 100, a generally safe rating, based on site security posture, privacy practices, malware and phishing checks, and public reputation signals.
SEC filings, insider activity, nonprofit links and pay benchmarks for Nykaa:
Company details: from public sources. Funding: no announced round on file. Ownership: not yet claimed by the company. Scores: measured by named tools; each links to its method. Our rules
