Amount$2M
SeriesSeries A
AnnouncedApr 30, 2010
Time since last round503 mo
SectorMarketing, Advanced Targeting
Sub-sectorMachine Learning
Solid
A solid round with healthy fundamentals.
Round size vs peers
Far below the typical Series A round — well under the median.
Syndicate size
Single investor — limited external validation.
Insider conviction
1 existing investor re-upped — insiders doubling down.
Investor track record
Backed by established, high-track-record investors.
Heuristic read of round size vs peers, syndicate size, insider conviction, and investor track record. Not investment advice.
vs. Series A rounds (995)
Round size distribution3th pct
smaller Series A roundslarger
vs. Marketing, Advanced Targeting (11)
Round size in sector36th pct
$100Kthis round: $2M$15M
