Amount$10M
SeriesSeries A
AnnouncedOct 29, 2019
SectorE-Commerce, Analytics
Strong
A strong, well-structured round.
Round size vs peers
In line with the typical Series A round.
Syndicate size
Healthy syndicate of 4 investors.
Insider conviction
1 existing investor re-upped — insiders doubling down.
Investor track record
Mostly newer or unproven managers.
Heuristic read of round size vs peers, syndicate size, insider conviction, and investor track record. Not investment advice.
vs. Series A rounds (995)
Round size distribution43th pct
smaller Series A roundslarger
vs. E-Commerce, Analytics (4)
Round size in sector100th pct
$3Mthis round: $10M$4M
