Trax vs Xoxoday
Trax vs Xoxoday, compared side by side on 18 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Trax is on 62/100 and Xoxoday on 49/100.
Where each one leads
Trax
- our overall score: 62/100 against 49/100
- agent readiness: 47/100 against 21/100
- funding raised: $1.1B against $101M
Xoxoday
- domain rating: 76/100 against 56/100
At a glance
| Measure | Trax | Xoxoday |
|---|---|---|
| What it is | Trax provides computer vision solutions for retail, enabling brands and retailers to optimize in-store execution and enhance shopper experiences. | A global SaaS platform for rewards, incentives, and loyalty to engage employees, partners, and customers. |
| Category | Retail, Visual Monitor, RetailTech, Computer Vision | SaaS, Fintech, HR Tech, Marketing Tech |
| Sells toBusiness model | B2B | B2B |
| Offering | Software | Platform |
| Founded | 2010 | 2012 |
| Headquarters | Singapore, Singapore | Bengaluru, India |
| Status | Active | Active |
Size, funding and growth
| Measure | Trax | Xoxoday |
|---|---|---|
| Employees | 616 | 660 |
| Headcount growthLast 12 months | -13.4% | Not published |
| Total funding | $1.1B | $101M |
| Latest round | Debt | Private Equity |
| Valuation | $2.3B | Not published |
| LinkedIn followers | 42,717 | Not published |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Trax | Xoxoday |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 62/100 | 49/100 |
| Traction | 60/100 | 60/100 |
| Team | 70/100 | 70/100 |
| Search visibility | 46/100 | 13/100 |
| Quality | 65/100 | 55/100 |
| Agent readinessHow well an AI agent can read and act on the site | D (47/100) | F (21/100) |
| Domain ratingLink authority, 0-100 | 56/100 | 76/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Trax | Xoxoday |
|---|---|---|
| Hosting | Not detected | Vercel |
| CDN | Cloudflare | Vercel |
| CMS | WordPress | Not detected |
| Frameworks | Jquery | Not detected |
| Analytics | Google Tag Manager | Not detected |
Trax vs Xoxoday: common questions
Which is better, Trax or Xoxoday?
On our 0-100 score Trax rates higher (62/100 against 49/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 18 data points above: read the rows that match what you are buying for.
How do Trax and Xoxoday compare on the numbers?
Trax leads on our overall score (62/100 against 49/100), agent readiness (47/100 against 21/100), funding raised ($1.1B against $101M). Xoxoday leads on domain rating (76/100 against 56/100).
Read the full Trax review and pricing or the Xoxoday review and pricing. You can also browse other Trax alternatives we track.