Tracxpoint vs Wiliot
Tracxpoint vs Wiliot, compared side by side on 19 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Tracxpoint is on 18/100 and Wiliot on 69/100.
Where each one leads
Tracxpoint
Leads on none of the measures we hold for both companies.
Wiliot
- our overall score: 69/100 against 18/100
- agent readiness: 48/100 against 22/100
- domain rating: 58/100 against 19/100
- headcount: 265 against 10
- LinkedIn following: 16,525 against 1,411
At a glance
| Measure | Tracxpoint | Wiliot |
|---|---|---|
| What it is | IoT and AI solutions for retailers to provide real-time analytics and drive incremental revenue. | Wiliot provides self-powered IoT Pixels that bring connectivity and intelligence to everyday products. |
| Category | Retail, Basket IoT, RetailTech, IoT | IoT, Energy, Radio Frequency, Semiconductor |
| Sells toBusiness model | B2B, B2B2C | B2B |
| Offering | Hardware, Software | Hardware, Software |
| Founded | 2015 | 2017 |
| Headquarters | Tel Aviv, Israel | Tel Aviv, Israel |
| Status | Active | Active |
Size, funding and growth
| Measure | Tracxpoint | Wiliot |
|---|---|---|
| Employees | 10 | 265 |
| Headcount growthLast 12 months | Not published | +15.4% |
| Total funding | Not published | $344M |
| Latest round | Bootstrapped | Strategic Investment |
| Valuation | Not published | $1.1B |
| LinkedIn followers | 1,411 | 16,525 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Tracxpoint | Wiliot |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 18/100 | 69/100 |
| Traction | 10/100 | 60/100 |
| Team | Not published | 70/100 |
| Community | Not published | 8/100 |
| Search visibility | 31/100 | 38/100 |
| Quality | Not published | 78/100 |
| Agent readinessHow well an AI agent can read and act on the site | F (22/100) | D (48/100) |
| Domain ratingLink authority, 0-100 | 19/100 | 58/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Tracxpoint | Wiliot |
|---|---|---|
| Hosting | Self Managed | Not detected |
| CDN | Not detected | Cloudflare |
| CMS | WordPress | Webflow |
| Frameworks | Jquery | Jquery, Tailwind CSS |
| Analytics | Google Analytics 4, Google Tag Manager, Mixpanel, Segment +4 more | Google Analytics 4, Google Tag Manager |
| Support stack | Intercom, HubSpot | HubSpot |
Tracxpoint vs Wiliot: common questions
Which is better, Tracxpoint or Wiliot?
On our 0-100 score Wiliot rates higher (69/100 against 18/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 19 data points above: read the rows that match what you are buying for.
How do Tracxpoint and Wiliot compare on the numbers?
Wiliot leads on our overall score (69/100 against 18/100), agent readiness (48/100 against 22/100), domain rating (58/100 against 19/100), headcount (265 against 10), LinkedIn following (16,525 against 1,411).
Read the full Tracxpoint review and pricing or the Wiliot review and pricing. You can also browse other Tracxpoint alternatives we track.