Shein vs The Buckle
Shein vs The Buckle, compared side by side on 13 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Shein is on 86/100 and The Buckle on 8/100.
Where each one leads
Shein
- our overall score: 86/100 against 8/100
- agent readiness: 58/100 against 37/100
- domain rating: 84/100 against 66/100
The Buckle
Leads on none of the measures we hold for both companies.
At a glance
| Measure | Shein | The Buckle |
|---|---|---|
| What it is | A global online fast-fashion retailer. | A retail company specializing in denim, apparel, and accessories for young men and women. |
| Category | E-commerce, Fashion, Retail, Apparel | Retail, Apparel, Fashion, Denim |
| Sells toBusiness model | B2C | B2C |
| Offering | Marketplace | Retail |
| Founded | 2008 | 1948 |
| Headquarters | Nanjing, China | Kearney, United States |
| Status | Active | Active |
Size, funding and growth
| Measure | Shein | The Buckle |
|---|---|---|
| Employees | 11,633 | Not published |
| Total funding | $2.1B | Not published |
| Latest round | Private Equity | Not published |
| Valuation | $66B | Not published |
| LinkedIn followers | 819,852 | Not published |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Shein | The Buckle |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 86/100 | 8/100 |
| Team | 60/100 | Not published |
| Search visibility | 100/100 | 3/100 |
| Agent readinessHow well an AI agent can read and act on the site | D (58/100) | F (37/100) |
| Domain ratingLink authority, 0-100 | 84/100 | 66/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Shein | The Buckle |
|---|---|---|
| Hosting | AWS | Self Managed |
| CDN | Cloudflare | Not detected |
| CMS | Ghost | Not detected |
| Payments | Not detected | Square, Afterpay |
| Open source | No | Yes |
Shein vs The Buckle: common questions
Which is better, Shein or The Buckle?
On our 0-100 score Shein rates higher (86/100 against 8/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 13 data points above: read the rows that match what you are buying for.
How do Shein and The Buckle compare on the numbers?
Shein leads on our overall score (86/100 against 8/100), agent readiness (58/100 against 37/100), domain rating (84/100 against 66/100).
Read the full Shein review and pricing or the The Buckle review and pricing. You can also browse other Shein alternatives we track.