ServiceNow vs Zd Tech
ServiceNow vs Zd Tech, compared side by side on 15 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: ServiceNow is on 72/100 and Zd Tech on 29/100.
Where each one leads
ServiceNow
- our overall score: 72/100 against 29/100
- headcount: 29,187 against 184
Zd Tech
- agent readiness: 46/100 against 25/100
At a glance
| Measure | ServiceNow | Zd Tech |
|---|---|---|
| What it is | Enterprise cloud software platform for service management and digital transformation. | ZDNET provides news and advice to help professionals embrace innovation and build a better future. |
| Category | Enterprise Software, IT Service Management (ITSM), Digital Workflow Platform, Cloud-based Workflow Automation | Technology News, IT Advice, Digital Transformation, Business Technology |
| Sells toBusiness model | B2B | B2B |
| Offering | Software | Platform |
| Founded | 2003 | 1991 |
| Headquarters | Santa Clara, United States | San Francisco, United States |
| Status | Active | Active |
Size, funding and growth
| Measure | ServiceNow | Zd Tech |
|---|---|---|
| Employees | 29,187 | 184 |
| Total funding | $69.0M | Not published |
| Latest round | Private Equity | Not published |
| LinkedIn followers | Not published | 305,767 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | ServiceNow | Zd Tech |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 72/100 | 29/100 |
| Traction | 59/100 | 20/100 |
| Team | 70/100 | Not published |
| Community | 8/100 | Not published |
| Search visibility | 25/100 | 43/100 |
| Quality | 90/100 | 35/100 |
| Agent readinessHow well an AI agent can read and act on the site | F (25/100) | D (46/100) |
| Domain ratingLink authority, 0-100 | 87/100 | 91/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | ServiceNow | Zd Tech |
|---|---|---|
| Hosting | AWS | Not detected |
| CMS | Not detected | Ghost |
| Payments | Not detected | Apple PAY |
| Analytics | Not detected | Google Analytics 4, Google Tag Manager, Facebook Pixel |
| Open source | No | Yes |
ServiceNow vs Zd Tech: common questions
Which is better, ServiceNow or Zd Tech?
On our 0-100 score ServiceNow rates higher (72/100 against 29/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 15 data points above: read the rows that match what you are buying for.
How do ServiceNow and Zd Tech compare on the numbers?
ServiceNow leads on our overall score (72/100 against 29/100), headcount (29,187 against 184). Zd Tech leads on agent readiness (46/100 against 25/100).
Read the full ServiceNow review and pricing or the Zd Tech review and pricing. You can also browse other ServiceNow alternatives we track.

