Proper Cloth vs Shein
Proper Cloth vs Shein, compared side by side on 16 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Proper Cloth is on 49/100 and Shein on 86/100.
Where each one leads
Proper Cloth
Leads on none of the measures we hold for both companies.
Shein
- our overall score: 86/100 against 49/100
- agent readiness: 58/100 against 40/100
- domain rating: 84/100 against 59/100
- funding raised: $2.1B against $150K
At a glance
| Measure | Proper Cloth | Shein |
|---|---|---|
| What it is | Online custom-fit menswear brand offering shirts, suits, and trousers with a focus on technology and personalized service. | A global online fast-fashion retailer. |
| Category | Fashion Tech, E-commerce, Apparel, Made-to-Measure | E-commerce, Fashion, Retail, Apparel |
| Sells toBusiness model | B2C | B2C |
| Offering | Software | marketplace | platform | Marketplace |
| Founded | 2008 | 2008 |
| Headquarters | New York, United States | Nanjing, China |
| Status | Active | Active |
Size, funding and growth
| Measure | Proper Cloth | Shein |
|---|---|---|
| Employees | Not published | 11,633 |
| Total funding | $150K | $2.1B |
| Latest round | Angel | Private Equity |
| Valuation | Not published | $66B |
| LinkedIn followers | Not published | 819,852 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Proper Cloth | Shein |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 49/100 | 86/100 |
| Traction | 26/100 | Not published |
| Team | 30/100 | 60/100 |
| Search visibility | 8/100 | 100/100 |
| Quality | 68/100 | Not published |
| Agent readinessHow well an AI agent can read and act on the site | D (40/100) | D (58/100) |
| Domain ratingLink authority, 0-100 | 59/100 | 84/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Proper Cloth | Shein |
|---|---|---|
| Hosting | AWS | AWS |
| CDN | Not detected | Cloudflare |
| CMS | Not detected | Ghost |
| Frameworks | Tailwind CSS, Bootstrap, PHP | Not detected |
| Analytics | Google Tag Manager | Not detected |
| Support stack | Zendesk | Not detected |
| Open source | Yes | No |
Proper Cloth vs Shein: common questions
Which is better, Proper Cloth or Shein?
On our 0-100 score Shein rates higher (86/100 against 49/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 16 data points above: read the rows that match what you are buying for.
How do Proper Cloth and Shein compare on the numbers?
Shein leads on our overall score (86/100 against 49/100), agent readiness (58/100 against 40/100), domain rating (84/100 against 59/100), funding raised ($2.1B against $150K).
Read the full Proper Cloth review and pricing or the Shein review and pricing. You can also browse other Proper Cloth alternatives we track.