Proper Cloth
Proper Cloth

Proper Cloth

Online custom-fit menswear brand offering shirts, suits, and trousers with a focus on technology and personalized service.

2008ActiveNew York, United States
68/100Measured by AhrefsDomain ratingAbove median Open the scores section.Ahrefs DR: 68/100. Above median. Measured by Ahrefs. Median 44.40/100Measured by StartupHub.aiAgent readinessBelow median Open the scores section.Agent Readiness: 40/100. Below median. Measured by StartupHub.ai. Median 41.44/100Measured by Google PageSpeedSite speedBottom 25% Open the scores section.Site Speed: 44/100. Bottom 25%. Measured by Google PageSpeed. Median 62.83/100Measured by StartupHub.aiTrust scoreTop 25% Open the scores section.Data Trust: 83/100. Top 25%. Measured by StartupHub.ai. Median 61.

About

Proper Cloth is a direct-to-consumer menswear brand founded in 2008, specializing in custom-fit clothing. They leverage proprietary technology, including their 'Smart Sizes' algorithm, to offer personalized sizing and design options for shirts, suits, jackets, and trousers. The company emphasizes quality materials, exceptional craftsmanship, and a high-touch customer service experience, aiming to provide a modern luxury alternative to traditional retail.

Key facts

Website
propercloth.com
Headquarters
New York, United States
Founded
2008
Total funding
$150K (Angel)
Business model
B2C

Funding rounds

  • $50K14 Apr 2011
  • $100K1 Mar 2009
    SeedLargest round

Tech stack

Detected on propercloth.com, last scanned 6 Nov 2026.

Frontend
Tailwind CSS, Bootstrap
Backend
PHP
Analytics
Google Tag Manager
Support
Zendesk
Hosting
AWS
Email provider
Google Workspace
Scores

Measured, not editorial

Measured by Ahrefs

Ahrefs DR

Measured by Ahrefs

Strength of the siteโ€™s backlink profile, on Ahrefsโ€™ 0-100 Domain Rating scale. Licensed third-party data, not our opinion.

68/100

Above median

Median 44Check any domain free
Measured by StartupHub.ai

Agent Readiness

Measured by StartupHub.ai

How well an AI agent can read and use this site: structured data, clean markup, and whether key facts are reachable without running JavaScript. We scan the live site.

40/100

Below median

Measured by Google PageSpeed

Site Speed

Measured by Google PageSpeed

Google PageSpeed mobile performance for the companyโ€™s own site. Measured by Google, not by us.

44/100

Bottom 25%

Median 62Open in PageSpeed Insights
Measured by StartupHub.ai

Data Trust

Measured by StartupHub.ai

Whether this company is a safe place to put your data: security posture, privacy signals, and reputation evidence we could verify.

83/100

Top 25% ยท 1,337 scored

Median 61
Measured by StartupHub.ai

API & MCP Security

Measured by StartupHub.ai

What this companyโ€™s API or MCP server gives an anonymous stranger: transport, whether anything answers without credentials, CORS, response headers and, when an MCP server replies, which of its tools can be called with no key. Scanned live, on request, because a security verdict months old is worse than none.

Test your Ahrefs DR

The backlink strength of a domain, on the Ahrefs 0 to 100 scale. About a minute.

Write the first review

Frequently asked

Is Proper Cloth trustworthy and reputable?

StartupHub's Data Trust & Reputation score for Proper Cloth is 83 out of 100, a trusted rating, based on site security posture, privacy practices, malware and phishing checks, and public reputation signals.

How much funding has Proper Cloth raised?

Proper Cloth has raised a total of $150K in funding. The most recent round on record is Angel.

SEC filings, insider activity, nonprofit links and pay benchmarks for Proper Cloth:

Company details: from public sources. Funding: no announced round on file. Ownership: not yet claimed by the company. Scores: measured by named tools; each links to its method. Our rules