Pendo vs Viabase
Pendo vs Viabase, compared side by side on 12 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Pendo is on 66/100 and Viabase on 6/100.
Where each one leads
Pendo
- our overall score: 66/100 against 6/100
- agent readiness: 50/100 against 29/100
Viabase
Leads on none of the measures we hold for both companies.
At a glance
| Measure | Pendo | Viabase |
|---|---|---|
| What it is | A product cloud company that helps businesses understand and improve how users interact with their software. | Helps companies understand which other businesses are visiting their website and through which channels. |
| Category | Product Analytics, Digital Adoption Platform, Customer Engagement, User Experience | B2B SaaS, Website Analytics, Lead Generation, Marketing Analytics |
| Sells toBusiness model | B2B | B2B |
| Offering | Platform | Platform |
| Founded | 2013 | Not published |
| Headquarters | Raleigh, United States | Not published |
| Status | Active | Active |
Size, funding and growth
| Measure | Pendo | Viabase |
|---|---|---|
| Employees | 7 | Not published |
| Total funding | $459M | Not published |
| Latest round | Debt - General | Not published |
| Valuation | $2.6B | Not published |
| LinkedIn followers | 663 | Not published |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Pendo | Viabase |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 66/100 | 6/100 |
| Traction | 49/100 | Not published |
| Team | 70/100 | Not published |
| Community | 8/100 | Not published |
| Search visibility | 35/100 | 2/100 |
| Quality | 78/100 | Not published |
| Agent readinessHow well an AI agent can read and act on the site | D (50/100) | F (29/100) |
| Domain ratingLink authority, 0-100 | 80/100 | Not published |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Pendo | Viabase |
|---|---|---|
| Hosting | Vercel | Vercel |
| CDN | Vercel | Vercel |
| Frameworks | Next.js, Tailwind CSS | Next.js, Tailwind CSS |
| Analytics | Google Analytics 4 | Not detected |
| Open source | Yes | No |
Pendo vs Viabase: common questions
Which is better, Pendo or Viabase?
On our 0-100 score Pendo rates higher (66/100 against 6/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 12 data points above: read the rows that match what you are buying for.
How do Pendo and Viabase compare on the numbers?
Pendo leads on our overall score (66/100 against 6/100), agent readiness (50/100 against 29/100).
Read the full Pendo review and pricing or the Viabase review and pricing. You can also browse other Pendo alternatives we track.