Outbrain vs Vale
Outbrain vs Vale, compared side by side on 12 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Outbrain is on 63/100 and Vale on 37/100.
Where each one leads
Outbrain
- our overall score: 63/100 against 37/100
- agent readiness: 38/100 against 34/100
Vale
Leads on none of the measures we hold for both companies.
At a glance
| Measure | Outbrain | Vale |
|---|---|---|
| What it is | A leading technology platform that drives business results by engaging people across the open internet. | Own vale.ai today. Secure checkout and guided transfer support. No hidden fees. |
| Category | Marketing, Content, Content Marketing, Content Discovery Platform | AdTech, MarTech, AI-Driven Advertising, Marketing Automation |
| Sells toBusiness model | B2B | B2B |
| Offering | Software | Platform |
| Founded | 2006 | 2021 |
| Headquarters | New York, United States | Tel Aviv, Israel |
| Status | Active | Inactive |
Size, funding and growth
| Measure | Outbrain | Vale |
|---|---|---|
| Employees | 371 | Not published |
| Headcount growthLast 12 months | -29.7% | Not published |
| Total funding | $394M | Not published |
| Latest round | Pre-IPO | Not published |
| LinkedIn followers | 87,340 | Not published |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Outbrain | Vale |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 63/100 | 37/100 |
| Traction | 60/100 | Not published |
| Team | 90/100 | Not published |
| Community | 8/100 | 15/100 |
| Search visibility | 30/100 | 29/100 |
| Quality | 65/100 | 58/100 |
| Agent readinessHow well an AI agent can read and act on the site | F (38/100) | F (34/100) |
| Domain ratingLink authority, 0-100 | 87/100 | Not published |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Outbrain | Vale |
|---|---|---|
| Hosting | Not detected | AWS |
| Analytics | Google Tag Manager | Not detected |
Outbrain vs Vale: common questions
Which is better, Outbrain or Vale?
On our 0-100 score Outbrain rates higher (63/100 against 37/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 12 data points above: read the rows that match what you are buying for.
How do Outbrain and Vale compare on the numbers?
Outbrain leads on our overall score (63/100 against 37/100), agent readiness (38/100 against 34/100).
Read the full Outbrain review and pricing or the Vale review and pricing. You can also browse other Outbrain alternatives we track.