OpenAI vs Twelve Labs
OpenAI vs Twelve Labs, compared side by side on 17 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: OpenAI is on 86/100 and Twelve Labs on 49/100.
Where each one leads
OpenAI
- our overall score: 86/100 against 49/100
- domain rating: 93/100 against 69/100
- headcount: 10,540 against 190
- funding raised: $509B against $62.0M
- LinkedIn following: 11,490,460 against 19,568
Twelve Labs
- agent readiness: 66/100 against 39/100
At a glance
| Measure | OpenAI | Twelve Labs |
|---|---|---|
| What it is | OpenAI is an AI research and deployment company dedicated to ensuring that artificial general intelligence benefits all of humanity. | AI-powered video understanding and analysis platform for businesses. |
| Category | Artificial Intelligence, Large Language Models, Generative AI, Foundation Models | Video AI, Computer Vision, Foundation Model, Generative AI |
| Sells toBusiness model | B2B, B2C | B2B |
| Offering | Platform | Platform |
| Founded | 2015 | 2021 |
| Headquarters | San Francisco, United States | San Francisco, United States |
| Status | Active | Active |
Size, funding and growth
| Measure | OpenAI | Twelve Labs |
|---|---|---|
| Employees | 10,540 | 190 |
| Headcount growthLast 12 months | +106.7% | Not published |
| Total funding | $509B | $62.0M |
| Latest round | Series G (final) | Not published |
| Valuation | $852B | Not published |
| LinkedIn followers | 11,490,460 | 19,568 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | OpenAI | Twelve Labs |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 86/100 | 49/100 |
| Traction | 60/100 | 59/100 |
| Team | 90/100 | Not published |
| Community | 45/100 | Not published |
| Search visibility | 71/100 | 22/100 |
| Quality | 98/100 | 58/100 |
| Agent readinessHow well an AI agent can read and act on the site | F (39/100) | C (66/100) |
| Domain ratingLink authority, 0-100 | 93/100 | 69/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | OpenAI | Twelve Labs |
|---|---|---|
| Hosting | Vercel | Not detected |
| CDN | Cloudflare | Not detected |
| CMS | Not detected | Framer |
| Frameworks | Next.js, Tailwind CSS | Not detected |
| Open source | Yes | Yes |
Product and pricing
| Measure | OpenAI | Twelve Labs |
|---|---|---|
| Key features | Connectors to Company Knowledge, Custom Connectors via MCP, Record Mode, Flexible Pricing with Credits, SSO for ChatGPT Team | Not published |
What users say
| Measure | OpenAI | Twelve Labs |
|---|---|---|
| Community ratingVisitor votes on StartupHub | 5.0/5 from 1 vote | Not published |
| Reddit sentimentThreads we track | 2 positive, 4 negative across 6 threads | Not published |
“OpenAI is an AI research and deployment company. OpenAI's mission is to create safe and powerful AI that benefits all of humanity. We are an unofficially-run community. OpenAI makes Sora, ChatGPT, and DALL·E 3.”r/
OpenAI vs Twelve Labs: common questions
Which is better, OpenAI or Twelve Labs?
On our 0-100 score OpenAI rates higher (86/100 against 49/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 17 data points above: read the rows that match what you are buying for.
How do OpenAI and Twelve Labs compare on the numbers?
OpenAI leads on our overall score (86/100 against 49/100), domain rating (93/100 against 69/100), headcount (10,540 against 190), funding raised ($509B against $62.0M), LinkedIn following (11,490,460 against 19,568). Twelve Labs leads on agent readiness (66/100 against 39/100).
What do real users say about OpenAI and Twelve Labs?
OpenAI: 2 positive and 4 negative mentions across 6 Reddit threads we track.
Read the full OpenAI review and pricing or the Twelve Labs review and pricing. You can also browse other OpenAI alternatives we track.