NYX Cosmetics vs Soko Glam
NYX Cosmetics vs Soko Glam, compared side by side on 11 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: NYX Cosmetics is on 9/100 and Soko Glam on 60/100.
Where each one leads
NYX Cosmetics
Leads on none of the measures we hold for both companies.
Soko Glam
- our overall score: 60/100 against 9/100
- agent readiness: 50/100 against 34/100
At a glance
| Measure | NYX Cosmetics | Soko Glam |
|---|---|---|
| What it is | NYX Professional Makeup is a global beauty brand offering a wide range of high-quality, professional-grade makeup products. | Soko Glam is a leading online retailer and lifestyle brand specializing in curated Korean beauty products. |
| Category | Beauty, Cosmetics, Consumer Goods, E-commerce | Retail, E-commerce, Beauty, Cosmetics |
| Sells toBusiness model | B2C | B2C |
| Offering | Software | Marketplace |
| Founded | Not published | 2012 |
| Headquarters | El Segundo, United States | New York, US |
| Status | Active | Active |
Size, funding and growth
| Measure | NYX Cosmetics | Soko Glam |
|---|---|---|
| Employees | Not published | 39 |
| Total funding | Not published | $2.0M |
| Latest round | Not published | Seed |
| LinkedIn followers | Not published | 14,834 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | NYX Cosmetics | Soko Glam |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 9/100 | 60/100 |
| Traction | Not published | 48/100 |
| Team | Not published | 70/100 |
| Search visibility | 14/100 | 31/100 |
| Quality | Not published | 68/100 |
| Agent readinessHow well an AI agent can read and act on the site | F (34/100) | D (50/100) |
| Domain ratingLink authority, 0-100 | 73/100 | 71/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | NYX Cosmetics | Soko Glam |
|---|---|---|
| CDN | Cloudflare | Cloudflare |
| CMS | Not detected | Shopify |
| Frameworks | Not detected | Jquery |
| Analytics | Not detected | Google Analytics 4 |
What users say
| Measure | NYX Cosmetics | Soko Glam |
|---|---|---|
| Reddit sentimentThreads we track | 6 positive, 0 negative across 6 threads | Not published |
“NYX Cosmetics was kind enough to let us show off their new lipsticks - NYX Macarons. Review + Swatches!.”r/MakeupAddiction
NYX Cosmetics vs Soko Glam: common questions
Which is better, NYX Cosmetics or Soko Glam?
On our 0-100 score Soko Glam rates higher (60/100 against 9/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 11 data points above: read the rows that match what you are buying for.
How do NYX Cosmetics and Soko Glam compare on the numbers?
Soko Glam leads on our overall score (60/100 against 9/100), agent readiness (50/100 against 34/100).
What do real users say about NYX Cosmetics and Soko Glam?
NYX Cosmetics: 6 positive and 0 negative mentions across 6 Reddit threads we track, mostly in r/MakeupAddiction.
Read the full NYX Cosmetics review and pricing or the Soko Glam review and pricing. You can also browse other NYX Cosmetics alternatives we track.