Mercari vs WooCommerce (Automattic)
Mercari vs WooCommerce (Automattic), compared side by side on 18 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Mercari is on 52/100 and WooCommerce (Automattic) on 76/100.
Where each one leads
Mercari
Leads on none of the measures we hold for both companies.
WooCommerce (Automattic)
- our overall score: 76/100 against 52/100
- agent readiness: 53/100 against 37/100
At a glance
| Measure | Mercari | WooCommerce (Automattic) |
|---|---|---|
| What it is | A Japanese e-commerce marketplace for buying and selling used goods. | A free, open-source e-commerce plugin for WordPress, empowering businesses to build and manage online stores. |
| Category | E-commerce, Marketplace, Consumer App, Social Commerce | E-commerce, Marketplace, Platform, Open Source |
| Sells toBusiness model | B2C | B2B |
| Offering | Marketplace | Platform |
| Founded | 2013 | 2011 |
| Headquarters | Tokyo, Japan | San Francisco, United States |
| Status | Active | Active |
Size, funding and growth
| Measure | Mercari | WooCommerce (Automattic) |
|---|---|---|
| Employees | Not published | 207 |
| Headcount growthLast 12 months | Not published | +6.0% |
| Total funding | Not published | $816M |
| Latest round | Not published | Series E |
| Valuation | Not published | $7.5B |
| LinkedIn followers | Not published | 47,166 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Mercari | WooCommerce (Automattic) |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 52/100 | 76/100 |
| Traction | 40/100 | 60/100 |
| Team | 30/100 | 70/100 |
| Community | 15/100 | 13/100 |
| Search visibility | 21/100 | 39/100 |
| Quality | 68/100 | 89/100 |
| Agent readinessHow well an AI agent can read and act on the site | F (37/100) | D (53/100) |
| Domain ratingLink authority, 0-100 | 89/100 | 92/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Mercari | WooCommerce (Automattic) |
|---|---|---|
| Hosting | AWS | Self Managed |
| CDN | Cloudflare | Not detected |
| CMS | Not detected | WordPress |
| Open source | No | Yes |
| Self-hostable | No | Yes |
What users say
| Measure | Mercari | WooCommerce (Automattic) |
|---|---|---|
| Community ratingVisitor votes on StartupHub | Not published | 5.0/5 from 1 vote |
Mercari vs WooCommerce (Automattic): common questions
Which is better, Mercari or WooCommerce (Automattic)?
On our 0-100 score WooCommerce (Automattic) rates higher (76/100 against 52/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 18 data points above: read the rows that match what you are buying for.
How do Mercari and WooCommerce (Automattic) compare on the numbers?
WooCommerce (Automattic) leads on our overall score (76/100 against 52/100), agent readiness (53/100 against 37/100).
Read the full Mercari review and pricing or the WooCommerce (Automattic) review and pricing. You can also browse other Mercari alternatives we track.