Localize vs NoBroker
Localize vs NoBroker, compared side by side on 19 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Localize is on 55/100 and NoBroker on 67/100.
Where each one leads
Localize
Leads on none of the measures we hold for both companies.
NoBroker
- our overall score: 67/100 against 55/100
- agent readiness: 51/100 against 44/100
- domain rating: 70/100 against 60/100
- headcount: 5,883 against 68
- funding raised: $369M against $51.0M
- LinkedIn following: 366,402 against 4,663
At a glance
| Measure | Localize | NoBroker |
|---|---|---|
| What it is | Madlan is an Israeli PropTech company that provides comprehensive real estate data and insights to empower home buyers and sellers. | NoBroker is an Indian proptech company that runs a real estate marketplace. Contrary to its original motives, the company began charging property owners a subsc |
| Category | Proptech, Real Estate, Real Estate Marketplace, Data Analytics | Proptech, Real Estate, Marketplace, Consumer App |
| Sells toBusiness model | B2B | B2C |
| Offering | Software | Marketplace |
| Founded | 2013 | 2013 |
| Headquarters | Tel Aviv, Israel | Bengaluru, India |
| Status | Active | Active |
Size, funding and growth
| Measure | Localize | NoBroker |
|---|---|---|
| Employees | 68 | 5,883 |
| Headcount growthLast 12 months | -8.1% | Not published |
| Total funding | $51.0M | $369M |
| Latest round | Series C | Series E |
| Valuation | Not published | $1.1B |
| LinkedIn followers | 4,663 | 366,402 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Localize | NoBroker |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 55/100 | 67/100 |
| Traction | 57/100 | 60/100 |
| Team | 60/100 | 70/100 |
| Search visibility | 30/100 | 38/100 |
| Quality | 58/100 | 78/100 |
| Agent readinessHow well an AI agent can read and act on the site | D (44/100) | D (51/100) |
| Domain ratingLink authority, 0-100 | 60/100 | 70/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Localize | NoBroker |
|---|---|---|
| Hosting | AWS | Google Cloud |
| CDN | Cloudflare | Not detected |
| Frameworks | Not detected | Tailwind CSS, Bootstrap |
| Analytics | Not detected | Google Tag Manager |
Localize vs NoBroker: common questions
Which is better, Localize or NoBroker?
On our 0-100 score NoBroker rates higher (67/100 against 55/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 19 data points above: read the rows that match what you are buying for.
How do Localize and NoBroker compare on the numbers?
NoBroker leads on our overall score (67/100 against 55/100), agent readiness (51/100 against 44/100), domain rating (70/100 against 60/100), headcount (5,883 against 68), funding raised ($369M against $51.0M), LinkedIn following (366,402 against 4,663).
Read the full Localize review and pricing or the NoBroker review and pricing. You can also browse other Localize alternatives we track.

