Hugo Insurance vs Root Insurance
Hugo Insurance vs Root Insurance, compared side by side on 12 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Hugo Insurance is on 53/100 and Root Insurance on 61/100.
Where each one leads
Hugo Insurance
Leads on none of the measures we hold for both companies.
Root Insurance
- our overall score: 61/100 against 53/100
- agent readiness: 33/100 against 22/100
- funding raised: $1.6B against $16.0M
At a glance
| Measure | Hugo Insurance | Root Insurance |
|---|---|---|
| What it is | A digital insurance platform for small businesses. | Root Insurance is a technology company revolutionizing car insurance through data science and automation. |
| Category | Not published | InsurTech, Auto Insurance, Renters Insurance, Homeowners Insurance |
| Sells toBusiness model | B2C | B2C |
| Offering | Software | platform | Software |
| Founded | 2017 | 2015 |
| Headquarters | Sydney, Australia | Columbus, United States |
| Status | Inactive | Active |
Size, funding and growth
| Measure | Hugo Insurance | Root Insurance |
|---|---|---|
| Employees | Not published | 1,188 |
| Total funding | $16.0M | $1.6B |
| Latest round | Series A | Debt |
| Valuation | $30.0M | $7 |
| LinkedIn followers | Not published | 51,959 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Hugo Insurance | Root Insurance |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 53/100 | 61/100 |
| Traction | Not published | 60/100 |
| Team | 24/100 | 70/100 |
| Search visibility | Not published | 23/100 |
| Quality | Not published | 68/100 |
| Agent readinessHow well an AI agent can read and act on the site | F (22/100) | F (33/100) |
| Domain ratingLink authority, 0-100 | Not published | 73/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Hugo Insurance | Root Insurance |
|---|---|---|
| Hosting | Not detected | AWS |
| CDN | Not detected | CloudFront |
| Frameworks | Not detected | Gatsby |
| Analytics | Not detected | Google Tag Manager, Microsoft Clarity |
Hugo Insurance vs Root Insurance: common questions
Which is better, Hugo Insurance or Root Insurance?
On our 0-100 score Root Insurance rates higher (61/100 against 53/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 12 data points above: read the rows that match what you are buying for.
How do Hugo Insurance and Root Insurance compare on the numbers?
Root Insurance leads on our overall score (61/100 against 53/100), agent readiness (33/100 against 22/100), funding raised ($1.6B against $16.0M).
Read the full Hugo Insurance review and pricing or the Root Insurance review and pricing. You can also browse other Hugo Insurance alternatives we track.